Results For "DSP"
72 News Found
Broadsign Reach SSP integrates with TPS Engage DSP
In OOH News By M4G Bureau - January 20, 2020
The tech integration broadens international, programmatic dynamic DOOH inventory available via the TPS Engage DSP; streamlines contextual programmatic ad transactions
DSP Mutual Funds launches this year’s creative OOH punch
In Campaigns By Pray Jani - December 06, 2019
The mutual fund investment company spends big on OOH media, taking over various digital and static formats across 70 markets
Pune’s Amanora Mall overhauls facade media
In OOH News By Bhawana Anand - August 08, 2018
The mall management got fabrication company Brandspan to redo the mall façade where 4 different backlit boxes of 11/11 ft size were replaced by a giant backlit 30/30 ft single site to lure more advertisers
Prakash Arts, Leadspace Advertising bag ad rights in Hyderabad Metro corridors
In OOH News By M4G Bureau - April 09, 2018
The sole rights for Corridor 1 has been given to Leadspace Advertising and Corridors 2 & 3 to Prakash Arts for the duration of 2 years
‘Tech infusion, digital formats will drive OOH spends’
In OOH News By Bhawana Anand - February 12, 2018
Surendra Shenoy, Principal General Manager, Karnataka Circle, BSNL addressed the Karnataka Talks OOH conference on the theme of ‘Dialling into consumer mindspace through OOH’
Google, Facebook control 20% of global adspend, JCDecaux 17th among Top 30
In Digital OOH By Nabamita Chatterjee - May 08, 2017
The Top Thirty Global Media Owners report is Zenith's unique ranking of the world's largest media companies, and has been published since 2007
Central calls out to brands to leverage its mall space & assets
In OOH News By Satarupa Chakraborty - February 10, 2017
Central is perhaps the first to come up with an interactive website www.centralbrandspaces.in for handling queries on brand space more efficiently
DOOH lends muscle to OOH growth in UK
In Digital OOH By VJ Media Bureau - November 04, 2016
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was driven by 30.5% growth in the digital out of home market.
Five Trends for OOH In 2016: Naren Patel, CEO, Primesight
In Digital OOH By Posterscope - February 22, 2016
Out-of-home (OOH) adspend in the UK broke the £1 billion barrier in 2014, and is predicted to grow by 4.8% in 2016, according to forecasts from the Advertising Association and Warc. Here are five trends for OOH In 2016 according to Naren Patel, CEO, Primesight
Konark DSP Cement reinforces presence in Ranchi with innovative OOH campaign
In Campaigns By Nabamita Chatterjee - September 22, 2014
Brite Neon Signs has executed the OOH campaign including a neon innovation