Results For "DS"
2349 News Found
DMRC invites bids for station co-branding, other ad rights
In OOH News By M4G Bureau - March 23, 2021
Licensee shall be granted advertisement rights at the selected metro stations to design, procure / manufacture, install, manage, operate, maintain, market and sell advertising opportunities subject to the terms and conditions
New cohort of digitally-driven innovative brands join OMIG
In Digital OOH By M4G Bureau - March 23, 2021
The Moving Walls led Outernet Marketing Innovation Group (OMIG) brings together innovative brands to trial and establish best practices for the industry.
PNB Housing Finance launches OOH campaign for home loan scheme
In Campaigns By M4G Bureau - March 22, 2021
The campaign builds on the emotions surrounding owning a home, while driving home the loan scheme benefits and encouraging more people to buy a home.
‘Quantification of OOH impact needed’
In Viewpoints By M4G Bureau - March 18, 2021
Post lockdown when out-of-home movement of consumers had practically come to a standstill and marketing initiatives were frozen for want of consumer attention, FMCG major ITC found an opportunity to tap metro markets with strategic use of OOH. Aishwarya Pratap Singh, Head – Marketing (Snacks, Noodles & Pasta), ITC Ltd, shares his viewpoints on how multiple outdoor campaigns launched across metro cities helped the brands Sunfeast, YiPPee! and Bingo! connect with the consumers once again and accelerate their market reach.
Hyundai goes all royal and OOH for ALCAZAR
In Campaigns By M4G Bureau - March 15, 2021
The 30-day campaign across Delhi, Mumbai, Bangalore, Chennai and Hyderabad builds buzz around the name of the new model.
OOH Capital pioneers specialist OOH advisory & consultancy services
In OOH News By Rajiv Raghunath - March 12, 2021
The advisory company will guide OOH businesses, cities, real estate owners and technology suppliers across global markets on the best ways to navigate the rapidly changing OOH landscape
PHD Chamber urges Govt to step up spends on OOH
In OOH News By M4G Bureau - March 12, 2021
Mukesh Gupta, Chairman, Media & Entertainment Committee, PHD Chamber has reached out to Prakash Javadekar, Minister of Information and Broadcasting in this regard
#TheSilentDiamonds sparkle in IGI’s Women’s Day initiative
In Campaigns By M4G Bureau - March 11, 2021
The International Gemological Institute (IGI) applauds the victories of women who continue to give their best to society
BBC News encourages viewers to ‘Make More of Your World’
In OOH News By M4G Bureau - March 11, 2021
The initiative sets the ground for people to appear on real billboards
dentsu report maps changing consumer trends
In Research By M4G Bureau - March 05, 2021
dentsu International has launched its consumer vision research report, ‘The Age of Inclusive Intelligence’, which charts long-term consumer trends that will shape the next decade. It offer brands information with which they can build human-centric experiences to meet changing consumer expectations