Results For "DS"
2349 News Found
Coca-Cola India’s bottling arm & Rajahmundry municipal body launch plastic waste management drive
In OOH News By M4G Bureau - April 09, 2021
The initiative called ‘Swatchata Hero‘ launched by Sri Sarvaraya Sugars Ltd along with Rajahmundry Municipal Corporation (RMC), has several branded kiosks and selfie booths set up along with collection vans in 50 wards of Rajamahendravaram.
A razor sharp statement?
In Campaigns By M4G Bureau - April 08, 2021
This Super-Max OOH display has been making the rounds on social media for its sheer innovation and simple brilliance.
Haldiram’s integrated campaign spreads Holi fervour
In Campaigns By M4G Bureau - April 07, 2021
The campaign ‘Milne Ka Meetha Bahana’, launched in association with Option Designs, used the OOH platforms in Delhi and Agra.
‘Tech-tonic shifts altering Indian OOH terrain’
In Viewpoints By - April 05, 2021
The Indian OOH landscape is replete with tech-driven growth catalysts; the moot point is, how the different constituents collaborate with one another to leverage the technologies for industry growth, writes OOH Business Strategist Rachana Lokhande
Talon strengthens International Programmatic OOH capabilities with Hivestack
In Digital OOH By Rajiv Raghunath - March 31, 2021
New partnership expands automated and data-driven OOH access to advertisers.
Adomni powered Uber OOH expands digital cartop advertising network to New York City
In Digital OOH By Rajiv Raghunath - March 31, 2021
The first wave of newly digitised taxicabs is expected to begin roll out in May 2021, with an estimated 1,500 digitised taxicabs by fall.
dentsu X India wins media duties for Roca, Parryware
In OOH News By M4G Bureau - March 31, 2021
As per the mandate, dentsu X will oversee media strategy, planning, and buying for the entire portfolio of both brands, Roca and Parryware.
Nestle UK&I to use 100% recycled paper for OOH branding
In Campaigns By M4G Bureau - March 25, 2021
The FMCG major is the first in UK to use 100% recycled paper for its outdoor campaigns and will use the new format to promote its brands Polo, KitKat, Quality Street, and Nescafé.
WOO expands global footprint with 8 new members since the start of 2021
In OOH News By Rajiv Raghunath - March 25, 2021
The new members are OOH media owners Red Tape Media (Pakistan), Impres (Bulgaria), BLIMP, XuniPlay and Pladway (all Italy), TDT (Uruguay), Absen (China), PCDS (UK).
Does size really matter in OOH?
In OOH News By - March 25, 2021
Sumit Goswami, Business Director, Brandscope India explains that a permutation of site dimension, line of sight and time taken to cross the site (during peak or non-peak hour) determines the choice of a site for advertising.