Outdoor Advertising Awards (OAA) 2023 contest is open

In OOH News By M4G Bureau - April 03, 2023

The OAA 2023 contest is being organised in 7 categories and 23 sub-categories; entries to be submitted by May 15; Awards will be given away at the OAA 2023 Awards Function at Manekshaw Centre, Delhi on July 29.

Stroer publishes 4th Sustainability Report, expands climate strategy

In OOH News By M4G Bureau - March 31, 2023

Ströer continues to develop its portfolio of sustainable solutions in terms of increasing efficiency and energy savings

Oracle Red Bull Racing signs up PPDS as sole Digital Display Supplier for 2023 & 2024 Formula One World Championship Seasons

In OOH Solutions By M4G Bureau - March 31, 2023

PPDS becomes Oracle Red Bull Racing’s exclusive digital display supplier for race day weekends, and Innovation Partner for team’s technology campus.

20th Century Studios bags top honours at OBIE Awards 2023 for ‘Avatar: The Way of Water’ spectacular OOH campaign

In OOH News By M4G Bureau - March 30, 2023

The OBIE Hall of Fame went to Netflix for their consistently exceptional creative work

Numbat GmbH goes all-in on Broadsign to power EV charger ad network

In Digital OOH By Rajiv Raghunath - March 29, 2023

German cleantech startup to broaden available EV charger ad inventory across Europe, advance EV charger audience experience with proven DOOH advertising platform.

Sustainability will take centre stage at Global Congress in Lisbon: WOO

In OOH News By M4G Bureau - March 28, 2023

The WOO Sustainability Task Force's mission is to make the global OOH media platform more sustainable and green.

Ampere joins hands with RCB to sync ‘Har Gully Electric’ with ‘Har Gully Cricket’

In OOH News By M4G Bureau - March 28, 2023

The collaboration comes up ahead of IPL 2023

‘We are giving brands an opportunity to create maximum impact’

In OOH News By M4G Bureau - March 23, 2023

Glenn Pais, Proprietor of Clauderricks Enterprises, talks about the planning that went into setting up the massive 350 feet x 50 feet billboard at Kamshet on Mumbai-Pune Expressway. Edited excerpts of the interview with Media4Growth:

Vistar Media and Broadsign partner to streamline pDOOH transactions

In Digital OOH By M4G Bureau - March 22, 2023

Integration of mediation layers simplifies OOH media buys across both SSPs, unlocks access to additional demand

Pikasso to enable retargeting on mobile advertising in partnership with Hic Mobile

In OOH News By Rajiv Raghunath - March 20, 2023

This will allow brands to create a measurable omnichannel brand experience