Results For "DS"
2345 News Found
Aatika Ansari, AGM – Media & Digital, Pernod Ricard India joins OAA 2023 jury
In OOH News By M4G Bureau - June 26, 2023
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
boAt celebrates World Music Day with unique QR- embedded billboards
In Campaigns By M4G Bureau - June 23, 2023
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
A 75Media guide on how to create an impactful OOH campaign
In Research By M4G Bureau - June 23, 2023
The beauty of out-of-home is that it’s very scalable – so it’s as suitable for global brands as it for small local businesses, says Paul Inman, MD of UKJ’s 75Media
Malabar Gold & Diamonds renews association with RRR actor NTR Jr.
In OOH News By M4G Bureau - June 21, 2023
The association will see the actor feature in Malabar’s upcoming consumer campaigns
‘There’s a discernible trajectory towards a more globalised DOOH ecosystem’
In Viewpoints By Rajiv Raghunath - June 21, 2023
Amanda Dorenberg, President, Canadian Out of Home Marketing & Measurement Bureau (COMMB) shares her perspectives on DOOH, programmatic buying, and audience metrics in an interview with Rajiv Raghunath.
Publicis Groupe celebrates 6th anniversary of AI tool ‘Marcel’ with ironic campaign
In Campaigns By M4G Bureau - June 19, 2023
The campaign is meant to highlight the industry’s shift in perspective towards artificial intelligence.
‘Always knew that OOH will create big opportunities’
Nabendu Bhattacharyya, Founder of ideacafe.agency, talks about his 3-decade journey across the OOH landscape in an interview with Rajiv Raghunath.
Hyundai partners with Zest Outdoor to promote green initiative
In OOH News By M4G Bureau - June 17, 2023
Hyundai’s IONIQ 5 is seen advertised on Zest’s billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number of solar panels installed on a billboard.
Goldee Patnaik, VP – Marketing & Communications, itel Mobile India, joins jury for OAA 2023
In OOH News By M4G Bureau - June 16, 2023
Goldee brings with him over two decades of experience in driving brand, marketing and corporate communication functions.
Arkaprava ‘Arko’ Ray, Head – Marketing Strategy, HSBC India joins OAA 2023 jury
In OOH News By M4G Bureau - June 16, 2023
Arkaprava is a passionate innovator having worked globally and across markets in India handling key marketing projects for HSBC
