Results For "DS"
2348 News Found
‘Game of Thrones’ connects with Hotstar audience via OOH
In Campaigns By - August 03, 2017
As part of a multimedia campaign, over 50 billboards with the title 'Torrents Morghulis' were strategically placed in key locations across Mumbai, Delhi and Bengaluru by The Social Street.
‘Mall signages - a perfect growth opportunity for DOOH’
In OOH News By M4G Bureau - August 02, 2017
Bill Fordyce, COO, HyperMedia, Dubai spoke on ‘How DOOH can work the magic for media owners & brands’ at OAC 2017.
Laqshya’s wins top award in CSR category for Daikin OOH campaign
In OOH News By M4G Bureau - August 02, 2017
The Responsible Business Awards recognise the contribution of companies that put social and environmental concerns at the heart of their strategy
‘OOH can spur social entrepreneurship in a big way’
In OOH News By M4G Bureau - August 02, 2017
Pratap Hegde, CMD, telematics4u services made a presentation on ‘How social entrepreneurship adds new dimensions to OOH’ at OAC 2017.
OOH industry should work in an integrated manner: Panel
In OOH News By Nabamita Chatterjee - August 01, 2017
A panel discussion on the theme of “What will it take for media planners to believe more in OOH?” that had Shashi Sinha, CEO, IPG Mediabrands India as the Moderator, and Mamatha Morvankar, MD – West, OMD India, Vanita Keswani, CEO, Madison Media Sigma and Shripad Kulkarni, MD, Vizeum India as the co-panelists
OAA 2017 winners awarded
In OOH News By M4G Bureau - July 31, 2017
26 different companies won the awards. Madison won 3 Golds, while DDB Mudra Group won 2 Golds. Overall, Madison OOH won 10 metals, while DDB Mudra Group won 6. Posterscope, Rapport Outdoor Advertising, Atin Promotions & Advertising, and Tribes Communication won 3 each.
Creativity at DOOH is essential to draw brands to invest
In OOH News By Nabamita Chatterjee - July 29, 2017
Rosh Singh, Director of Digital Innovation & Head of Kinetic Active & KineticX, UK throws light on ‘How DOOH can pull more brands to the outdoor’ on day II of OAC 2017.
“The power of creative ideas to be given more importance”
In OOH News By Nabamita Chatterjee - July 29, 2017
Matthew Dearden, OOH Business Adviser & Entrepreneur, UK discusses “How DOOH can be used to create value for media owners & brands’ at OAC, 2017
India's ad revenues to grow at +12.6% CAGR: Magna forecast
In Research By M4G Bureau - July 27, 2017
OOH will grow at +12% in 2017. Technology integration will increase effectiveness and help DOOH to drive ad spends.
EpicTV builds the big picture for its new shows in the outdoor
In Campaigns By M4G Bureau - July 27, 2017
Laqshya Solutions planned and executed the 60-day campaign using a gamut of OOH formats