Results For "DOOH"
984 News Found
SBI Life Insurance launches programmatic DOOH campaign
In Digital OOH By M4G Bureau - January 10, 2019
WATConsult & AMNET innovate for SBI Life’s campaign & foray into digital programmatic OOH using the hook of a New Year moment to enhance the brand’s proposition in a unique way
‘Digital formats are making OOH more effective’
In Viewpoints By Rajiv Raghunath - December 20, 2018
Nick Mawditt, Managing Partner of UK-based OOH media specialist Talon Outdoor, shares his perspectives on the impact of digital OOH on the OOH industry’s growth trajectory
Vyoma Media wins DOOH mandate for TVS XL100
In Digital OOH By M4G Bureau - December 18, 2018
The campaign will be launched across Karnataka, Bihar and Uttar Pradesh
Outdoor Network launches South Africa’s largest digital billboard
In Digital OOH By M4G Bureau - December 13, 2018
The 2-sided billboard is expected to deliver 3.3 million impacts every month
‘DOOH growth can help double OOH revenues’
In Viewpoints By Shradha Mishra - December 13, 2018
Sanket Rambhia – MD & CEO, Xtreme Media
‘We see a huge potential in Indian market’
In Viewpoints By Rajiv Raghunath - December 10, 2018
Miz Rahman, EMEA Sales Director, Broadsign, sees strong business opportunities in India’s fledgling DOOH market
OOH the only traditional medium to grow in 2018, says MAGNA report
In Research By M4G Bureau - December 07, 2018
The MAGNA report on global advertising market trends says that DOOH NAR grew by +16% this year to reach $5.7 billion
Posterscope launches unique real time digital OOH platform
In OOH News By M4G Bureau - December 05, 2018
Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played on digital screens
#RockTheRibbon goes big on full motion screen
In Digital OOH By Rajiv Raghunath - December 01, 2018
Created by St Luke’s Communications, ‘Rock the Ribbon’ is harnessing Ocean’s fibre powered infrastructure to transform people into virtual dancing red
Broadsign, MobPro tie up for programmatic DOOH & mobile campaigns
In Digital OOH By Rajiv Raghunath - December 01, 2018
Brands and agencies can now run hyper-targeted location-based multichannel campaigns via Broadsign’s global network of screens and MobPro’s mobile expertise