SDMC to float digital screens tender soon

In Digital OOH By M4G Bureau - February 11, 2019

Bids will be invited for putting up digital screens on unipoles

Talking Standee launches innovative digital standee TS ULTI

In Digital OOH By Bhawana Anand - February 11, 2019

The features of TS ULTI include sensor-based interaction, multi-screen & dual orientation screen and easy installation

Orango Solutions unveils video wall inside Varanasi airport

In Digital OOH By Bhawana Anand - February 06, 2019

Aaj Tak has taken up the media exclusively for its own brand advertising and content display for a period of 6 months

Pioneer Publicity sets up state-of-the-art DOOH formats inside Chandigarh’s Elante Mall

In Digital OOH By Bhawana Anand - February 05, 2019

10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall

Skycom India invests in IR technology

In Digital OOH By M4G Bureau - January 28, 2019

The technology will help generate ROI reports for clients by capturing data regarding retina movement, attention span, etc of viewers of the digital ad screens

OOH will continue to steal a march on other media: Tim Bleakley

In Viewpoints By Rajiv Raghunath - January 21, 2019

As conscious brands apply caution to safeguard themselves from the rise of fake news and address online brand safety concerns, they will migrate to those channels best placed to deliver strong messages, says Tim Bleakley, CEO, Ocean Outdoor, UK

Futek Digital installs LED screens at South Delhi market

In Digital OOH By Bhawana Anand - January 18, 2019

The company focuses on digital expansion with the launch of large format digital screen installed at Delhi’s GK1 M Block Market

Enabling policies must for DOOH growth – Kan Universal

In OOH Solutions By Shradha Mishra - January 14, 2019

Amit Bahl, director of the firm, expresses concerns over market getting flooded with low-cost, low-quality products

‘Lines between OOH & mobile will continue to blur’

In Viewpoints By Rajiv Raghunath - January 14, 2019

Kym Frank, CEO, Geopath, US shares her outlook on business in 2019

‘New technologies, research will augment OOH’

In Viewpoints By Bhawana Anand - January 11, 2019

Gajendra Jangid, VP - Marketing, Cars24 talks about the brand’s OOH advertising experience and expectations from the medium