Canadian M&E major Quebecor signs up Broadsign to power its DOOH networks

In Digital OOH By Rajiv Raghunath - July 07, 2020

The partnership enables Quebecor to easily sell, manage and distribute content across its fleet of premium bus shelter screens from one centralised platform

UAE’s Elevision takes programmatic route with TPS Engage, Broadsign Reach to reinforce SME support

In Digital OOH By Rajiv Raghunath - July 07, 2020

DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs

DMRC refers to government guidelines for defer rental payments

In OOH News By M4G Bureau - July 06, 2020

The metro authority shows support towards tenants but the final decision will take time as pandemic continues

Skyrams Outdoor Advertisings India appreciates commitment of Doctors on National Doctors Day

In Campaigns By M4G Bureau - July 02, 2020

The agency displayed messages on DOOH media spread across 30 locations in the city of Coimbatore

LG unveils advanced digital signage solution- LSAA

In OOH Solutions By M4G Bureau - June 28, 2020

LSAA series sets a new standard for LED signage solutions in the commercial display market offering superb picture quality, enhanced ease of installation and unbeatable value

Talon’s DOOH campaign #SendingLove reaches Mumbai airport

In Digital OOH By M4G Bureau - June 26, 2020

The campaign, supported by Times OOH in India, has been display at Terminal 2, Mumbai international airport to spread love and unity messages

AdQuick.com unveils new programmatic DOOH software for DSPs

In Digital OOH By M4G Bureau - June 25, 2020

With the help of new demand-side platform, the marketers can execute real-time campaigns with an access over 500,000 digital screens by the end of 2020

OOH advt to see partial rebound with 14.9% growth in 2021, says GroupM report

In Research By M4G Bureau - June 24, 2020

The report expects that beyond 2021, although larger brands will increase their allocations of budgets to the medium but outdoor advertising will grow slowly

'No provision for license fee waive off’ clarifies Mumbai civic body in an affidavit

In OOH News By Bhawana Anand - June 23, 2020

The civic body presented pointers highlighting the grounds on which the license fee can’t be excused; the leading media owners are preparing for replies to be submitted in Bombay High court by June 26

Xtreme Media unveils economical range of DOOH screens

In OOH Solutions By Pray Jani - June 22, 2020

The DOOH solution provider launches NE series to make the initial digital media investment reasonable for investors in post COVID era