Gift giving culture re-ignited by Tata Cliq

In Campaigns By Pray Jani - October 04, 2019

Vibrant, eye-catching creatives reverberate the message of gifting loved ones through Tata Cliq

Dentsu Impact wins creative mandate for V-Mart Fashion

In OOH News By M4G Bureau - September 23, 2019

The account has been awarded to the agency for presenting the right combination of business and consumer understanding and competencies

Lionsgate Play creates brand recall with creative OOH campaign

In Campaigns By Bhawana Anand - September 19, 2019

The brand launched its maiden marketing campaign keeping OOH as a core communication tool to catch the youth

‘Don’t sell space, Sell idea’: Raj Kamble

In Gallery By - September 07, 2019

Creatives are a big part of OOH campaigns and Raj Kamble, Co-Founder and CCO of Famous Innovations, demonstrated the 'how' of it at OAC 2019

Innovations mark Ganesh Utsav this year

In Gallery By Pray Jani - September 05, 2019

Brands get creative with their installations to engage audiences at Ganesh Utsav hubs

Innovations mark Ganesh Utsav this year

In OOH News By Pray Jani - September 05, 2019

Brands get creative with their installations to engage audiences at Ganesh Utsav hubs

Dentsu India brings Siddharth S & Rigved Sarkar on board

In OOH News By M4G Bureau - August 30, 2019

Both creative masters Siddharth & Rigved will further strengthen Dentsu India’s creative vision with their creative skills

Madison Media launches Datask

In OOH News By M4G Bureau - August 23, 2019

It is an in-house data driven marketing and insights platform designed to identify and define personalized experiences at scale across creative, media and CRM

DAN launches DAN Vision for Creative

In OOH News By M4G Bureau - August 21, 2019

It is A sophisticated technology, endeavours to accurately present a visual heat map of effective elements of a creative and forecast the likelihood of its performance based on algorithms

Broadsign partners with Place Exchange

In Digital OOH By M4G Bureau - August 09, 2019

The combined platforms enable DOOH media owners and advertisers, to utilise a single set of digital creative assets that can be easily adapted to suit a variety of digital, mobile and DOOH destinations