EDMC floats unipole cluster allotment tender

In OOH News By M4G Bureau - October 30, 2018

The contract will be allotted on monthly license fee basis in two bid system for 3 years

JCDecaux wins Unibail-Rodamco-Westfield contract for 2 largest UK shopping malls

In Digital OOH By M4G Bureau - October 09, 2018

JCDecaux will take over the contract in November and manage internal advertising opportunities across the two malls, comprising 180 screens in a 100% digital environment

Kolkata Metro floats tender for OOH media

In OOH News By Ria Banerjee - October 04, 2018

The contract has been awarded for 10 years

Railways clarifies that media contracts shall not exceed 5 yrs

In OOH News By M4G Bureau - September 17, 2018

The Railway Board, in a circular dated September 12, 2019, has clarified that the contract tenure shall be for a minimum of 3 years and a maximum of 5 years; the tendering process for a new contract shall be initiated at least 9 months prior to the completion of the existing contract

Hindustan Publicity bags SDMC Central Zone street furniture contract

In OOH News By Bhawana Anand - June 25, 2018

The OOH firm has won the rights on 4,878 sq.ft of advertising space for the duration of 7 years; the contract has been awarded on BOT basis wherein the OOH firm shall construct and renovate high-quality street furniture and maintain them

Ideazfirst ties up with Xchange Leasing India Pvt Ltd for cab advertising

In OOH News By Ria Banerjee - June 06, 2018

Ideazfirst Technologies Pvt Ltd, which is a subsidiary company of Ideazfirst Marketing Service catering to events and activations, has entered into a contract with Xchange Leasing India Pvt Ltd for brand advertising across sectors

No new tenders until GHMC ad policy is implemented

In OOH News By M4G Bureau - May 25, 2018

The corporation is keeping in abeyance the renewal of existing media contracts; there is no clarity as yet on when the policy will be implemented

Srishti Communications bags Trivandrum airport media rights

In OOH News By Rajiv Raghunath - April 13, 2018

The exclusive contract provides for the OOH firm to design, develop, operate and market the media assets at the airport for 10 years

SC restores Guju Ads’ rights on Juhu hoardings

In OOH News By Bhawana Anand - March 12, 2018

Bhavesh Bhinde, Director, Guju Ads explains the process that was followed in the grant of contract for the hoardings, reckons that opposition to erection of the sites stemmed from business rivalry in the OOH space

Sun Outdoors unveils backlit unipoles in Vadodara

In OOH News By M4G Bureau - March 08, 2018

The contract provides for setting up 69 unipoles; Sun Outdoors has so far erected 36 unipoles and the rest will be ready in a month’s time