Results For "CIP"
423 News Found
I K Patel, Deputy Municipal Commissioner, AMC, to address Gujarat Talks OOH Conference as a distinguished speaker
In OOH News By Sakshi Sanghavi - April 17, 2024
IK Patel will be sharing his perspectives on how OOH could play a key part in city development
‘It’s business as usual in Delhi OOH market’
In Viewpoints By M4G Bureau - April 16, 2024
Pawan Bansal, COO, Jagran Engage says that healthy participation of regional and local brands might have given the impression that share of national brand advertising in this market has come down
Nashik OOH industry body sets exemplary standard for self-regulation
In OOH News By Sakshi Sanghavi - April 12, 2024
The Nashik Outdoor Advertising Welfare Association fought as one to coerce the city’s municipal body to end serious deviations in the outdoor advertising contract awarded to a single operator, and is now on the war-path to ensure the parties responsible for the malpractices are brought to book
Innovation, client-centricity, sustainability, purpose define Mamela Media’s business approach
In Viewpoints By Rajiv Raghunath - April 08, 2024
Leigh O'Mahoney, Managing Director of South Africa-based Mamela Media offers a detailed account of her OOH entrepreneurial journey, unveiling the intricacies of her approach and the principles that drive her business endeavours, in an exclusive interview with Rajiv Raghunath, conducted in Cape Town.
Ipsos launches OOH solution to drive advertisers’ brand success
In OOH Solutions By Rajiv Raghunath - March 21, 2024
Developed in a multi-disciplinary approach, the solution measures a diverse range of thoughts, feelings, and immediate emotions to provide comprehensive diagnostics, including sales predictive performance indicators, enabling quick optimisation with key indicators of creative potential.
Industry regulation, amplification of positive contributions, data & tech focus key to sustained OOH growth
In OOH News By Rajiv Raghunath - March 19, 2024
Tom Goddard, President, World Out of Home Organization (WOO) anchored a discussion on ‘Sector Growth’ with the participation of Martin Sabbagh, CEO, Middle East & Africa, JCDecaux, Dawn Rowlands, CEO, dentsu Sub-Saharan Arica, Jacques du Preez, Founder & CEO, Provantage Group, and Adrian Skelton, Managing Partner, Talon Outdoor.
Kaushik Outdoors bags exclusive rights for unipoles at 100+ locations across Ahmedabad
In OOH News By M4G Bureau - February 28, 2024
The OOH firm states that the vantage location of the unipole sites, and their high visibility, make for strong business prospects
Airdropping into the screens
In Campaigns By Neelambari Kakaraparthi - February 15, 2024
With patriotic-themed movies poised to hit theatres amidst increasing anticipation surrounding elections, Dharma Productions is all set to fly with its ‘Yodha’
A strategic recipe for maximising ROI
In OOH News By Neelambari Kakaraparthi - February 05, 2024
A panel discussion on What's the RoI that OOH must deliver to advertiser?’, anchored by Lekshumanan Annamalai, Co-Founder, Coral Media, with Murugan S, CEO, Southern Health Foods, Ranjit Kumar M, Head - Marketing, Digital and E-Commerce, Air India Express, and Himanshu Mehta, Director - Growth Marketing, Beepkart brings forth the ways of obtaining best RoI from OOH.
Ranjit Kumar M, Head - Marketing, Digital and E-Commerce, Air India Express to speak at 2nd South India Talks OOH conference
In OOH News By M4G Bureau - January 30, 2024
Ranjit Kumar M will be participating in a panel discussion on the theme ‘What's the RoI that OOH must deliver to advertiser?’