Karan Shroff joins Unacademy as VP Marketing

In OOH News By M4G Bureau - September 06, 2019

He will be responsible for driving 360-degree marketing plan to establish the brand’s identity in the online education category

Cadbury Dairy Milk Silk ropes in Kartik Aaryan

In OOH News By M4G Bureau - August 28, 2019

The association is an endeavour to further strengthen brand’s connection with youth

Hyperspace India appoints Sandeep Sawant as Associate VP

In OOH News By M4G Bureau - August 26, 2019

With close to 2 decades of experience, Sandeep will contribute in expanding agency’s offerings, improvise on the existing services and develop Smart City solutions

Cadbury Celebrations tie an emotional bond this Rakhi

In Campaigns By M4G Bureau - August 20, 2019

Life-size billboards were installed in 16 cities to reiterate the message of this festive occasion

OOH Expo 2019 to be inaugurated on July 26

In OOH News By Pray Jani - July 23, 2019

The 2-day Expo, being organised concurrently with the 15th Outdoor Advertising Convention at the Renaissance Mumbai Convention Centre Hotel, Powai, Mumbai, will feature exhibits of cutting-edge OOH solutions spanning DOOH hardware and software solutions, media materials, fabrication solutions, among others

The People’s Moon to rise on Piccadilly Lights

In Digital OOH By M4G Bureau - July 19, 2019

The historic Apollo 11 mission will be showcased with a visual spectacle, combining user generated visuals provided by the public and a historical film sequence created by The People’s Moon

Cadbury celebrates sugar-less variant on OOH

In Campaigns By Bhawana Anand - July 15, 2019

Spotted at DMRC stations in Delhi, the campaign promotes the brand’s 30%-less sugar variant with the tagline: ‘Wahi Sawad, Wahi Mithas’

UK’s Ocean begins its 10th annual search for best DOOH creative ads

In Digital OOH By Rajiv Raghunath - July 09, 2019

2019 winners to share £650,000 worth of DOOH screen space; Landsec Piccadilly Lights joins the competition

How BJP went high tech with OOH campaign this election

In OOH News By Bhawana Anand - June 03, 2019

From customizations and live remote feeds to mapping and monitoring, the BJP’s OOH campaign during this year’s Lok Sabha election saw the biggest third party monitoring plan ever done in OOH

Cadbury adds new flavour to Eid celebrations

In OOH News By M4G Bureau - May 31, 2019

The brand, along with Ogily, has launched a campaign around the theme of gifting new kinds of sweets as part of Eid festival