BBMP’s new ad policy impales outdoor business in the city

In OOH News By Bhawana Anand - October 05, 2018

With no provision for large size hoardings, the city trade owners find it hard to garner business in the city

Panasonic Indian ventures into Digital Display Business with SignEdge Solution

In OOH Solutions By M4G Bureau - September 27, 2018

The all new Panasonic series of Professional display monitors and 4k video wall is a fine blend of integrated display solutions, coupled with high quality viewing characteristics

Chennai media owners back GHMC move to remove illegal sites

In OOH News By M4G Bureau - September 25, 2018

The media owners view this step as key to ushering in fair business practices, regulation of business, and declutter of the city landscape

Happy mcgarrybowen wins integrated communication mandate for XSEED Education

In OOH News By M4G Bureau - September 19, 2018

With an aim to spread the brand’s footprint across the country, the business will be handled out of Happy mcgarrybowen’s Bangalore office

Patna MC set to root out rooftop sites

In OOH News By Bhawana Anand - September 11, 2018

The Patna Municipal Corporation took cognizance of the overwhelming number of unauthorised media units that were in business in the city, which were eating into the business of legal media

Matthew teaches 6 Business Judo moves to Indian OOH industry

In Gallery By - September 07, 2018

The Independent Business Leader, Adviser & Entrepreneur shares Emerging Global OOH Trends- key takeaways for Indian Markets at OAC 2018

OLX now targets media agencies, brands

In Gallery By Bhawana Anand - August 30, 2018

The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs

IOAA urges members to do business with accredited agencies

In OOH News By M4G Bureau - August 30, 2018

Rules have been laid down for agency accreditation; new agencies may apply for provisional accreditation

OOH business recovery will take some time coming in Kerala

In OOH News By Bhawana Anand - August 29, 2018

Rajesh Kumar, Director, Chitra Painters says that while the media assets as such have not been damaged in most cases, the business hit in the Onam season is hurting the industry

OLX now targets media agencies, brands

In Campaigns By Bhawana Anand - August 29, 2018

The online classified brand targets mainline agencies to promote their advertising business in the main metro commercial hubs