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922 News Found
Business travellers lead airport passenger traffic recovery
In Research By Rajiv Raghunath - September 11, 2020
A Moving Audiences Data (MAD) analysis conducted in conjunction with Media4Growth highlights the audience reach patterns at Indira Gandhi International Airport, Delhi; Chhatrapati Shivaji International Airport, Mumbai; Kempegowda International Airport, Bengaluru; and Sardar Vallabhbhai International Airport, Ahmedabad in the months of July and August 2020
IPL to boost demand for Bars & Restaurants media
In OOH News By Bhawana Anand - September 07, 2020
Gautam Bhirani, MD of EyeTalk Media Ventures, believes that bars and restaurants re-opened with adaptation of digital technology will bring new business opportunities
Dentsu Impact elevates Ajit Devraj & Anupama Ramaswamy to Managing Partners
In OOH News By M4G Bureau - September 01, 2020
Ajit will be the business lead while Anupama will head the creative arm of the agency in their new roles
It is a good time to invest in new OOH media, says poll conducted by Media4Growth
In OOH News By Bhawana Anand - August 21, 2020
67% of OOH concessionaires believe in investing in the new tenders rolled out by different state corporations
‘OOH proved itself as a boon for JadeBlue’
In Viewpoints By Pray Jani - August 20, 2020
Jitendra Chauhan, CMD, JadeBlue, shares how OOH has been proving itself as an effective media in reviving their business, affected by the impact of Covid19
99.6% audience finds air travel to be the most reliable mode of transport, says GVK survey
In OOH News By M4G Bureau - August 11, 2020
The survey also observed a radical shift post two months of domestic flight operations where 54.7% passengers resort to flying for business purpose only
Maha Metro to host a webinar to explore business ideas in Nagpur metro
In OOH News By M4G Bureau - August 11, 2020
In webinar, the corporation will share branding and advertising opportunities for businesses to increase awareness and enhance branding
OOH in Covid Times
In Viewpoints By M4G Bureau - August 10, 2020
Innovation and customer-centricity helped the OOH industry to come out stronger from the 2008 crisis; today, the industry is called upon to reinvent its business to overcome the unprecedented crisis caused by the Covid-19 pandemic
Rajasthan media owners welcome state govt instructions on license fee, contract tenure, business improvement steps
In OOH News By Bhawana Anand - August 05, 2020
State govt campaigns helping OOH business revival
Moving Walls appoints D Sriram to Its Advisory Board
In Digital OOH By M4G Bureau - August 03, 2020
Sriram has over 30 years of experience in the media and advertising industry across Asia