Indian Talks OOH Conference will now be held on March 8 at Sahara Star Hotel, Mumbai

In OOH News By M4G Bureau - February 01, 2022

The knowledge sessions will centre on the new growth opportunities for OOH in a changing business environment

Connect Network reinforces leadership team, Anjum Tanwar to lead OOH business

In OOH News By M4G Bureau - January 31, 2022

Bhumika Shajwani joins as Managing Partner to spearhead the national business development and Gujarat; Ritesh Bhatt appointed as Sr. Business Director, Sanjay Rao as VP to lead South Region

Hivestack, Scentre Group, Tonic Media Network join OMA

In OOH News By M4G Bureau - January 24, 2022

“We are pleased to say that we now represent close to 100 per cent of the Out of Home industry in Australia,” says OMA CEO Charmaine Moldrich

OOH Capital extends global reach with three new partners

In OOH News By Rajiv Raghunath - January 19, 2022

OOH Capital advises OOH businesses, cities, real estate owners and technology suppliers on the best ways to navigate the rapidly changing OOH landscape

Hivestack launches pDOOH ops in Malaysia

In Digital OOH By Rajiv Raghunath - January 18, 2022

Hivestack has also signed up with the largest OOH/DOOH media owners in Malaysia via the Hivestack Supply Side Platform (SSP) that include BIG Tree, Seni Jaya, Spectrum, Laguna, Lantern Media, Sky Blue, Power Screen, WOW Media, Era Jaya, and AOS Media

“OOH has a higher sticky factor compared to other mediums”

In Viewpoints By N Jayalakshmi - December 23, 2021

Somany Ceramics is a brand that has leveraged the out-of-home (OOH) medium in many ways - from hoardings and branded buses that also served as mobile stores; to in-stadium and airport branding. In an interaction with Media4Growth, Minal Somany, Brand Custodian, Somany Ceramics, shares the brand’s experience in the OOH space, the possibilities with it in future and the challenges therein. Read on…

Madison World’s HiveMinds expands in Delhi-NCR, appoints Mohit Grover to lead the business

In OOH News By M4G Bureau - December 17, 2021

Mohit Grover has worked in insurance & travel companies like redBus, Goibibo, and MakeMyTrip, and spearheaded his entrepreneurial venture Neemrana Naturals

Madison World Chairman Sam Balsara to deliver the keynote at in-person India Talks OOH Conference in Mumbai on Jan 18

In OOH News By M4G Bureau - December 16, 2021

Sam Balsara will address the conference on the theme of ‘The Rise and Rise of OOH’, a session that will set the context for deliberations across all other sessions

‘The OOH Expo is a precursor to the promotion of a robust OOH ecosystem in India’

In OOH News By M4G Bureau - December 13, 2021

S Kumar, Managing Director of Srishti Communications, says the upcoming OOH Expo, to be held in Mumbai on March 14-15, 2022 would be the perfect setting for the buyers and providers of smart OOH solutions to get together and forge meaningful business deals and partnerships.

‘Retail DOOH networks set to grow multi-fold’

In OOH News By Rajiv Raghunath - November 29, 2021

Quividi CEO Laetitia Lim sees huge growth prospects for DOOH given that retail media is estimated to become a $100 billion business opportunity for retailers