Prakash Arts takes up Associate Sponsorship of OAC 2023

In OOH News By M4G Bureau - March 30, 2023

The OOH business group has steadfastly extended its support for all key industry-wide initiatives

dentsu, OOH Capital in global strategic partnership

In OOH News By M4G Bureau - March 29, 2023

“OOH Capital is known for its leadership, deep industry knowledge and experience in the OOH industry, and this partnership offers strong complementary support for our business,” says Ben Milne, Global Head of Out of Home Media, dentsu.

Worldcom OOH appoints Lydia Collins as Head of International Business Development

In OOH News By M4G Bureau - March 20, 2023

The appointment follows the company’s decision to expand its operations in the UK

‘MNC brands are increasingly drawn to our premium assets’

In Viewpoints By Rajiv Raghunath - March 20, 2023

Denise Levine, Chief Revenue Officer of Branded Cities shares her perspectives on the company’s business approach in an interview with Rajiv Raghunath.

HT Health Shots ties up with TagTalk to spread awareness of holistic health & wellness

In Digital OOH By M4G Bureau - March 20, 2023

“The tie-up with TagTalk extends our visibility beyond the online medium to educate our target audience about their health while they work on their fitness," says Shipra Yadav, Business Head, Health Shots

‘A Cry For Help’ now on Downing Street, busking stations and billboards across the UK

In Campaigns By M4G Bureau - March 10, 2023

The charity Pregnant Then Screwed and its creative partners Saatchi & Saatchi are ensuring the cry is impossible to ignore in the lead up to Mother’s Day on March 19

LG Electronics showcases its flagship business solutions product LG MAGNIT

In OOH Solutions By M4G Bureau - March 09, 2023

The leading consumer durables and solutions brand organised its Grand Tech Seminar in the expo format in Hyderabad.

Outdoor Advertising Convention (OAC) 2023 to be held at state-of-the-art Manekshaw Centre, Delhi on July 28-29

In OOH News By M4G Bureau - February 27, 2023

Doubling OOH business will be the overarching theme of the 2-day OOH flagship event

All about the WOW factor!

In Viewpoints By Rajiv Raghunath - February 22, 2023

Scott Krantz, CEO of Los Angeles-based WOW Media, a leading operator of iconic DOOH media sites and a pioneer of traffic-facing, large format full motion displays, talks about the company’s business journey to the top, in an interview with Rajiv Raghunath.

Worldcom OOH onboards Oliver Herrmann for international business development

In OOH News By Rajiv Raghunath - February 22, 2023

Worldcom OOH, a leading media strategy, planning, and trading company specialising in OOH, DOOH, and programmatic, is consolidating its activities in the European market.