MARQUEES awards 11 brands for creating new benchmarks

In OOH News By M4G Bureau - December 13, 2019

Maruti Suzuki, Xioami, Maggi are to name a few

DAN Data Sciences launches 'Dentsu BrandSense'

In OOH News By M4G Bureau - December 13, 2019

'Dentsu BrandSense', a Proprietary Brand - Audience Perception Analysis Engine is aimed to bring Behavioural Sciences & Personality Science to the forefront of marketing efforts

Broadsign, Adform streamline global programmatic omnichannel media buys

In Digital OOH By Rajiv Raghunath - December 06, 2019

New ad tech integration gives brands and agencies a one-stop shop for planning and executing global programmatic campaigns across online, mobile and DOOH

Future Consumer Ltd names FMCG Veteran Rajnikant Sabnavis as CEO

In OOH News By M4G Bureau - December 04, 2019

Sabnavis brings in over 30 years of experience in creating and leading dynamic FMCG brands across India

QSR brand targets BQS media for frequency building

In Campaigns By Pray Jani - December 04, 2019

Cashing in the ‘Made in India’ factor, Jumboking competes with international QSR brands

Luxury automobile brands park in style!

In Campaigns By M4G Bureau - December 03, 2019

Brands like Jeep, KIA motors, MG Hector & Lexus leverages secured places like airport to station their cars in order to give a 1st hand look & feel to premium audience

Now brands can Plug & Play at Mumbai Airport

In OOH News By M4G Bureau - November 20, 2019

Times OOH adds a modular promo set-up to its media kitty

Jeep makes 18 ft. tall presence at Bengaluru International Airport

In Campaigns By Bhawana Anand - November 14, 2019

Long term omnipresence through the outdoor medium has been the brand’s key driver to achieve high recall value

Brands celebrate Diwali across Mumbai Airport

In OOH News By M4G Bureau - November 07, 2019

Times OOH created a 360-degree presence within Mumbai airport, coupled with 100 minutes + dwell time at the terminals maximised the recall for the festival.

Clear Channel Outdoor, Broadsign partnership expands access to U.S. pDOOH Inventory

In OOH News By M4G Bureau - November 06, 2019

Ad Tech integration opens DOOH Programmatic pipes more broadly to digital buyers, helps brands execute more efficient and measurable Omnichannel campaigns