Bright Media retains Dadar stations media rights

In OOH News By Pray Jani - September 09, 2019

The firm considers this as an essential property for branding connecting two parts of the city

IOC in co-branding deal with DMRC

In OOH News By Bhawana Anand - September 03, 2019

The deal has been signed DMRC for co-branding of Bata Chowk metro station, inaugurated on the occasion of the 60th anniversary of Indian Oil Corporation

BuyMediaSpace offers strategic branding opportunities with directional signage

In OOH News By Pray Jani - August 26, 2019

The company has tied up with the Kolkata Traffic Police to offer high visibility directional signage that will double up as branding space during Durga Puja

EyeTalk Media Ventures, dRSTi Communication launch BizTalk

In OOH News By Bhawana Anand - August 26, 2019

The new conglomerate is a business content-driven, real-time DOOH network BizTalk targeting business hubs

IRCTC to have branding rights on Ahmedabad-Mumbai Tejas trains

In OOH News By M4G Bureau - August 26, 2019

The trains will have 18 coaches and IRCTC will be authorized to allot permissions for advertisements inside and outside the coaches, including branding on the trains

S&O Investments and CabAD launch Transroute Media

In OOH News By Bhawana Anand - August 14, 2019

The new venture, to go live from 15th August, will offer LED advertising solution on cabs

Talk show highlights railway branding opportunities

In OOH News By M4G Bureau - August 13, 2019

With participation by railway officials and outside concessionaires, the talk show focused on the scope for branding, the challenges and the untapped potential of Indian Railway in transit advertising

Taiwan Tourism Bureau attracts travellers with Mumbai Metro

In OOH News By M4G Bureau - August 13, 2019

This promotional campaign is a part of the elevated marketing budget of more than US$1 million to attract tourists from India

L&K Saatchi & Saatchi wins the global creative mandate for VFS Global

In OOH News By M4G Bureau - August 07, 2019

L&K Saatchi & Saatchi will be managing VFS Global’s marketing and branding mandate for all their operations worldwide

Ahmedabad’s geography curbing its OOH potential

In OOH News By Pray Jani - August 07, 2019

Regional media owner feels that the city offers no scope for cluster branding, which is preferred by brands