Results For "Brand"
2089 News Found
Aster Labs creates cluster branding at BMTC DOOH media
In Campaigns By M4G Bureau - February 26, 2021
The strategic DOOH campaign targets travellers commuting from other states and requiring COVID-19 test to be done
Cab advertising back on growth gear
In OOH News By Bhawana Anand - February 25, 2021
Having emerged as a versatile platform for branding and brand engagement activities, and offering enough scope for innovations, cab advertising has become a sought after OOH format, with brands becoming more experimental with it, even using it for trial advertising
Bustle back in Mumbai OOH
In Campaigns By M4G Bureau - February 25, 2021
Bright Outdoor has various categories of brands partnering with it to appear on large format OOH sites in the city
Hindware rides high on thoughtful OOH campaign
In Campaigns By Bhawana Anand - February 24, 2021
The bathware brand leverages the OOH medium to drive home its stand on environmental responsibility, while building brand buzz and engagement
Tanishq sets a positive ‘Shagun’ with new campaign
In Campaigns By M4G Bureau - February 23, 2021
The brand kicked off the new campaign in partnership with Laqshya Media Group across top ten cities.
Catch ‘Drishyam 2’ now on paper cups!
In Campaigns By Bhawana Anand - February 22, 2021
Innovative colour changing cup technology has been used on paper cups for the first time to create buzz around the Malayalam thriller flick
VIVO India back as Title Sponsor for IPL 2021
In OOH News By M4G Bureau - February 19, 2021
The brand had signed a deal worth INR 440 crore per edition with IPL for the period 2018-2022.
Tourism industry back to wooing travelers with airport advertising
In Campaigns By M4G Bureau - February 18, 2021
State tourism brands are leveraging JCDecaux properties at the Bangalore International Airport to highlight their respective tourism landmarks and attract travelers.
‘OOH provides stronger ROI virtually’
In Viewpoints By Bhawana Anand - February 16, 2021
Amit Dhanuka, Executive Vice President - Lionsgate shares his take on the OOH medium and what it means to the brand.
Bisleri partners with Alakh Advertising for a fizzy campaign
In Campaigns By Bhawana Anand - February 15, 2021
With multiple display formats strategically placed across cities, the campaign aims at fresh brand positioning and greater visibility among TG