Rekha Nahar, GM - Marketing, Jockey, part of OAA 2022 Jury panel

In OOH News By M4G Bureau - July 14, 2022

Rekha is responsible for the overall brand and marketing initiatives for Jockey and comes with expertise in business strategy, brand building, managing large product categories & businesses, strategic projects, marketing and sales management.

Vipul Mishra , Head - Strategic Alliance & Brand Partnership, Paytm, is on-board OAA 2022 Jury

In OOH News By - July 13, 2022

Vipul comes with close to two decades of core consumer marketing experience and has worked across 5 different industries, namely FMCG, Telecom, Automobile, Fashion Retail and now Fintech industry.

Ocean Outdoor’s annual DOOH creative competition returns with £500,000 prize fund

In OOH News By Rajiv Raghunath - July 11, 2022

This year there are two award categories - one for brands and a second for charities.

Eminent Jury all set to evaluate OAA 2022 entries

In OOH News By M4G Bureau - July 11, 2022

The Jury, helmed by Santosh Padhi (Paddy) -- Chief Creative Officer of Weiden+Kennedy India -- as Chairman, comprises 35 highly accomplished brand marketers and creative leaders.

OAA Jury expands - Bajaj Auto’s Abhinav Sharma joins the lineup

In OOH News By M4G Bureau - July 09, 2022

Abhinav, who is the Category Head for Sport/Electric at Bajaj Auto, is responsible for proposing, creating & executing brand marketing & communication for the ‘sport’ motorcycling category - domestic market - and subsequently building a go-to-market plan to meet business and brand metrics.

Pallavi Nayak, Head of Marketing, ONMO on OAA 2022 Jury panel

In OOH News By M4G Bureau - July 09, 2022

Pallavi Nayak is an accomplished brand strategist and marketing specialist with over a decade’s experience spanning Gaming and Entertainment, E-commerce (Food Tech), FMCG (Alco-Bev), and Telecom industries.

Sounak Bhowmick, Country Brand Manager of Tablez Retail, LULU Group, joins OAA 2022 Jury

In OOH News By M4G Bureau - July 08, 2022

Sounak Bhowmick, who heads the brands GO Sport, Desigual & Yoyoso and House of Toys from Tablez Retail - the retail arm of LULU Group International, is passionate about building consumer-obsessed brands.

Ritu Mittal, Head of Marketing & Digital at Bayer Consumer Health Division, joins OAA 2022 Jury

In OOH News By M4G Bureau - July 06, 2022

Ritu is a passionate brand builder and an experienced business leader with over 17 years of experience having worked closely on developing business & brand growth strategies, white space product launches, expansions, and other projects leading multi-functional teams across marketing, sales, finance, product supply, purchases and research.

Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA, Dubai to speak on creativity & OOH at OAC 2022

In OOH News By M4G Bureau - July 06, 2022

Prerna’s abilities as a designer and a thinker come from a keen understanding of multiple disciplines which makes her a very sought-after and new-age brand creatives in the world.

57% consider brand’s reputation while making a purchase: Axis My India CSI Survey

In Research By M4G Bureau - July 05, 2022

31% reflect on price as the 2nd most important factor; 86% are going out the same for short vacations, malls and restaurants; 90% have still not started going to Cinema halls for watching movies.