Results For "Billboard"
311 News Found
Bacardi to bring Latin-Caribbean warmth to Times Square with ‘Winter Summerland’ billboard takeover
In Digital OOH By Rajiv Raghunath - December 14, 2021
The rum brand will also deploy a fleet of iconic Times Square performers, brand ambassadors and decked out pedicabs who will take to the streets to spread the summer vibes and drum up the excitement in anticipation of the billboard reveal
In-Play company Admix partners Ocean Outdoor to send brands into the metaverse
In Digital OOH By Rajiv Raghunath - December 10, 2021
As the digital and physical worlds converge, consumers now spend similar amounts of time immersed in each, creating a new frontier for advertising
Garima Publicity wins ad rights at Siwan & Azamgarh railway stations
In OOH News By N Jayalakshmi - November 30, 2021
Siwan in Bihar and Azamgarh in UP are both important stations in their respective regions with over 120 trains passing through them and the media includes a mix of unipoles, gantries, lollypops, kiosks, signage, hoardings and billboards.
RoshanSpace Brandcom’s towering ‘Bandra Focal’ smart billboard attracting top brands
In OOH News By Rajiv Raghunath - November 22, 2021
The company states that the iconic media asset was developed with the vision to “accentuate the aspirational value of some of our most beloved brands and give their marquee campaigns a premium touch.”
Broadsign appoints Jonny Richardson as Director, Business Development, APAC
In OOH News By M4G Bureau - November 11, 2021
Richardson will help drive Broadsign’s pDOOH strategy forward, with a particular focus on the local rollout of ad buying platform Campsite
Spanish luxury fashion house Balenciaga blurs real with Unreal in cross-platform game ‘Fortnite’
In OOH News By M4G Bureau - September 27, 2021
The Fortnite characters and Outfits are used to create spectacular real-world immersive 3D billboard experiences.
B’luru back on billboards map soon: Specialists say cheers!
In OOH News By M4G Bureau - August 16, 2021
On July 26, 2021, the Urban Development Department notified the BBMP Advertisement Rules, 2021 for its incorporation in the Bruhat Bengaluru Mahanagara Palike Act, 2020 (Karnataka Act No. 53 Of 2020), paving the way for the return of large format OOH advertising in the city. Specialist agency heads share their perspectives on this development.
dentsu China partners UseDem to recycle poster, billboard vinyl into everyday use items
In OOH Solutions By M4G Bureau - June 11, 2021
‘Reducing waste of outdoor advertising is just the first of many initiatives to drive positive change’
‘We connect digital marketing & DOOH’
Jeff Jaraved, Co-Founder & Director of Engineering of CAASie, a self-serving ad platform that makes ‘billboards more affordable’ to advertisers of all hues, points out that the current programmatic platforms are all deal-oriented. CAASiemakes it easier for advertisers to have DOOH in their media mix, with the ease with which they buy digital media.
Bah! That's called creativity
In OOH News By M4G Bureau - May 17, 2021
Running in one of the least expected places - a sheep farm in Garston, New Zealand- the billboard carries the address www.unexpectedworks.com, which redirects to DDB’s homepage featuring the refreshed visual identity.
