Mastercard enables virtual live soccer excitement for children in cancer treatment

In Campaigns By M4G Bureau - June 20, 2019

The unique initiative brings together young cancer patients with their Soccer idols using robots during a friendly match between Brazil and Honduras

Colours’ Dance Deewane goes all aglow & groovy

In Campaigns By M4G Bureau - June 15, 2019

Two OOH innovations, both with unique creatives, are meant to entice audience to get hooked to the second season of the dance reality show

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

SDMC invites bid for unipole & toilet blocks

In OOH News By M4G Bureau - June 12, 2019

The tender includes cluster and individual structures of both formats

Zero Degree, PlayAds in partnership to market DOOH screens

In OOH News By Ria Banerjee - April 26, 2019

As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds

Havas Creative appoints Tracey Barber as Global CMO

In OOH News By M4G Bureau - April 19, 2019

Barber will continue to be responsible for the UK Group, where she oversees both its creative and media agencies

Bisleri Camels to make their OOH appearance

In OOH News By M4G Bureau - April 11, 2019

The second phase of ‘Har Paani Ki Bottle Bisleri Nahin’ will be executed 360 degree

88% of Trichy and Coimbatore airport passengers notice ads, says report

In OOH News By M4G Bureau - April 02, 2019

The report conducted by Nielsen Research and Times OOH also shows that 89% of passengers at both these airports belong to NCCS A segment

Ocean, AGS Airports launch 40m advertising tower near Glasgow International Airport

In Digital OOH By Rajiv Raghunath - February 26, 2019

The double-sided advertising screen will deliver more than two million impacts a fortnight as motorists and their passengers travel in both directions along the M8 motorway corridor between Glasgow and Edinburgh

SDMC invites tender for unipole and toilet blocks

In OOH News By M4G Bureau - February 15, 2019

Both the tenders will be allotted for 3 years with extendable option of up to two years