Results For "Audi"
554 News Found
Creativity is what does creativity does - magic
In OOH News By N Jayalakshmi - August 04, 2023
Drawing on iconic, awe-inspiring campaigns, Liam Rushforth, Co-Founder and CEO of UK-based Flux Outdoor, took the audience through the dynamics of creative DOOH in his talk ‘Unlocking the Creative Potential of DOOH’ at the Outdoor Advertising Convention 2023.
‘pDOOH can help bring new buyers to OOH’
In OOH News By N Jayalakshmi - August 03, 2023
Matt Steffenson, Director of Supply, APAC, Vistar Media, took the audience through some clear advantages that pDOOH can bring to a brand campaign, in his session on ‘How pDOOH can be the growth multiplier’ at the Outdoor Advertising Convention 2023.
Discussions on attention economy, OOH messaging and Delhi Metro kick off OAC Day 2
In OOH News By M4G Bureau - July 29, 2023
The second day of the convention began with thought provoking talks on the need to relook at brand communication and audience fragmentation.
Wallop Advertising engages Edge1 for robust campaign planning, execution, monitoring solutions
In OOH Solutions By M4G Bureau - July 25, 2023
Edge1's real-time monitoring and reporting functionalities offer Wallop Advertising insights into campaign performance, audience engagement, and return on investment (ROI)
‘Campaign delivery matters’
In Viewpoints By Rajiv Raghunath - July 14, 2023
Michael Steinberg, Chief Revenue Officer of US-based StreetMetrics throws light on measurement metrics for moving media, and key factors contributing to greater market acceptance of their offerings, in an interview with Rajiv Raghunath. Edited excerpts:
UK’s Mass Media in strategic partnership with Wildstone to expand national outdoor media portfolio
In OOH News By Rajiv Raghunath - July 11, 2023
Mass Media will establish a nationwide network of high-quality, reliable, and energy-efficient screens, providing businesses and brands with a premium and affordable way to connect with their target audiences.
‘Audience data is key to DOOH success’
In Digital OOH By M4G Bureau - July 10, 2023
Jahan Mehta, Director, Selvel One Group underlines the need to focus on audience data and insights.
boAt celebrates World Music Day with unique QR- embedded billboards
In Campaigns By M4G Bureau - June 23, 2023
The audio and electronics brand integrated QR codes on their boards which redirects viewers to boAt’s website where they can learn more about the artists
‘There’s a discernible trajectory towards a more globalised DOOH ecosystem’
In Viewpoints By Rajiv Raghunath - June 21, 2023
Amanda Dorenberg, President, Canadian Out of Home Marketing & Measurement Bureau (COMMB) shares her perspectives on DOOH, programmatic buying, and audience metrics in an interview with Rajiv Raghunath.
US’ Ballyhoo Media partners with The International SeaKeepers Society to advance climate research in South Florida
In Digital OOH By Rajiv Raghunath - June 14, 2023
Media operator’s investment in green technology empowers brands to engage key audiences while driving change through its OOH platform