Talk show highlights railway branding opportunities

In OOH News By M4G Bureau - August 13, 2019

With participation by railway officials and outside concessionaires, the talk show focused on the scope for branding, the challenges and the untapped potential of Indian Railway in transit advertising

Bengaluru OOH waiting for policy paralysis to end

In OOH News By Ria Banerjee - August 13, 2019

Enforcement of the Bengaluru Mahanagara Palike Advertisement Rules, 2019 awaited

Taiwan Tourism Bureau attracts travellers with Mumbai Metro

In OOH News By M4G Bureau - August 13, 2019

This promotional campaign is a part of the elevated marketing budget of more than US$1 million to attract tourists from India

Senco Gold and Diamonds’ new Shine On campaign to appear on OOH platform

In OOH News By Ria Banerjee - August 09, 2019

Kolkata-based jewellery brand plans for outdoor promotions in Kolkata, parts of Bengal and other cities

Broadsign partners with Place Exchange

In Digital OOH By M4G Bureau - August 09, 2019

The combined platforms enable DOOH media owners and advertisers, to utilise a single set of digital creative assets that can be easily adapted to suit a variety of digital, mobile and DOOH destinations

Ola Head - Media Ashish Bajaj moves on to join DocsApp

In OOH News By Bhawana Anand - August 09, 2019

Ashish is joining the healthcare startup as Head - Marketing

ChargIn’s new charging kiosks in railway station to serve as advertising options

In OOH News By Bhawana Anand - August 08, 2019

The company has partnered with the Indian Railways to install 15 kiosks at the Ahmedabad station, to be inaugurated on 15th August

Lemma partners with EyeTalk Media Ventures as inventory partner

In Digital OOH By M4G Bureau - August 05, 2019

The partnership will boost Lemma’s network with access to over 1000+ screens across India & UAE

How JK Tyre & Industries ran truck branding to promote new commercial vehicle

In Gallery By - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India

JK Tyre & Industries goes a long way with truck branding

In Campaigns By Bhawana Anand - August 05, 2019

Targeting major transport hubs, tyre dealers, CV owners, truck drivers and travellers, the campaign run in partnership with Road Ads, had branded trucks driving 1,46,377 kms across India