Tata Tele Business Services projects smart solutions

In Gallery By M4G Bureau - April 12, 2018

The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection

Lucknow media owners want business back on track

In OOH News By Bhawana Anand - April 12, 2018

Earlier, the Nagar Nigam was swooping down on the media firms that did not pay up the advertisement tax in part or full, but after the GST subsumed the advertisement tax, the local urban body seemingly did not have a strong incentive to promote outdoor media in the city

Tata Tele Business Services projects smart solutions

In Campaigns By M4G Bureau - April 11, 2018

The brand, in association with Active Media Innovations, converted select static billboards in Mumbai into smart boards through live projection

NTBCL pre-bid meet for DND Flyway ad rights today

In OOH News By M4G Bureau - April 10, 2018

The participating media owners will put forth their queries and concerns regarding the tender T&C during the meeting

Prakash Arts, Leadspace Advertising bag ad rights in Hyderabad Metro corridors

In OOH News By M4G Bureau - April 09, 2018

The sole rights for Corridor 1 has been given to Leadspace Advertising and Corridors 2 & 3 to Prakash Arts for the duration of 2 years

Australia’s ad industry makes strong start in 2018

In Research By M4G Bureau - April 05, 2018

Outdoor has delivered by far the largest growth (+29.1% year-on-year; The highest growth came from the domestic banks category

Agra media owners sees no reason in civic body’s steep ad tax target

In OOH News By Bhawana Anand - April 05, 2018

At the same time, they welcome the Nagar Nigam’s move to provide for unipoles across the city in place of hoardings, which is in the larger interest of the city aesthetics and in consonance with the Smart City project

Wild once again out to promote its ‘vitamin water’

In Gallery By M4G Bureau - April 04, 2018

The Delhi-based brand has launched a city-wide campaign that includes innovations on BQS; the brand is particularly visible on the arterial roads

Wild once again out to promote its ‘vitamin water’

In Campaigns By M4G Bureau - April 03, 2018

The Delhi-based brand has launched a city-wide campaign that includes innovations on BQS; the brand is particularly visible on the arterial roads

AdOnMo facilitates contextual advertising on cab LED screens

In Digital OOH By Bhawana Anand - March 29, 2018

The LED screens are placed atop cabs and the firm uses patented software and proprietary hardware by which brand advertisement can be displayed as per particular time of day and location of the cab