Love caught on lens

In Gallery By M4G Bureau - February 18, 2019

Smartphone brand Vivo’s nationwide DOOH campaign executed in association with TagTalk was all about showcasing the Valentine Day spirit ahead of the launch of its new handset Vivo V15 Pro on February 20.

Backlite Media, Meraas extend advertising partnership to 4 Dubai OOH destinations

In Digital OOH By M4G Bureau - February 18, 2019

Al Seef, City Walk, La Mer and The Beach to now benefit from the technicolour advertising displays BackLite Media have been bringing to Meraas’ destinations for three years

Laqshya Media Group launches cutting edge OOH planning tool

In OOH News By M4G Bureau - February 18, 2019

The first of its kind tool called SHARP (Strategic Hyperlocal AI-powered Reach Planner), is a state-of-the-art planning machine learning software for measuring the effectiveness and media value of outdoor campaigns.

Leafberry Ads partners with Lead Ads to market Ludhiana media

In OOH News By Bhawana Anand - February 15, 2019

The partnership to focus on offering a broad media mix and high quality assets to advertisers in Ludhiana

Bajaj Platina’s free ride for aged Kumbh pilgrims

In Campaigns By M4G Bureau - February 13, 2019

It is part of the activity planned by Ogilvy and Bajaj to position the Bajaj Platina ComforTec 110 as something that can make a difference

Enkon in pact with Spencer’s Retail for shopping cart branding

In OOH News By Bhawana Anand - February 13, 2019

Some 8,000 shopping carts will have static and digital advertising displays

PUMA evokes the 80s with new RS-X range

In Campaigns By M4G Bureau - February 12, 2019

Khar Social was revamped with RS-X sneaker art, installations, quirky photo booths and surreal projections

Parryware urges Kumbh pilgrims to make a clean start

In Campaigns By M4G Bureau - February 05, 2019

The brand has initiated a major cleanliness drive using key OOH formats at the Kumbh Mela

Pioneer Publicity sets up state-of-the-art DOOH formats inside Chandigarh’s Elante Mall

In Digital OOH By Bhawana Anand - February 05, 2019

10 HD free standing units and 6 HD digital pillar wraps have been installed inside the mall

Commuter purchases add up to 14% of UK’s online spends: Study

In Research By M4G Bureau - January 30, 2019

The research uncovered that 70% of commuters have made a purchase as a result of advertising seen on their journeys