Madison Media acquires majority stake in HiveMinds

In OOH News By M4G Bureau - August 03, 2017

HiveMinds is a Bengaluru-based performance digital agency that counts among its clients BigBasket, ABOF, ClearTrip, CloudNine Hospitals among others

DDB MudraMax uses interactive technology to showcase ‘The Forevermark Journey’

In Digital OOH By M4G Bureau - July 26, 2017

The Forevermark Journey wall, technology advanced training kiosk, 2D transparent display unit and a 360 degree photo booth were the few innovations crafted by the agency

IPG Mediabrands launches MAGNA in India

In OOH News By M4G Bureau - July 24, 2017

The agency will be headquartered in Gurgaon

Godrej Nature's Basket fortifies its organic offering

In Campaigns By Bhawana Anand - July 13, 2017

Created by Storyboard agency, the innovation provided wholesome benefits to the brand by attracting the growing segment of health-conscious consumers

Leading OOH agency hit hard by ransomware

In OOH News By M4G Bureau - July 04, 2017

Cyber-attack denudes the agency of significant internal data

Madison World launches experiential marketing unit TurnT

In OOH News By M4G Bureau - June 20, 2017

TurnT is headed by Sunny Vohra, who joined the agency 7 months ago from Group M and now has a young and dynamic team working across offices in Mumbai, Delhi and Bengaluru

Milestone Brandcom launches its creative arm Milestone Dentsu

In OOH News By M4G Bureau - June 20, 2017

Along with handling the creative assignments for Brandcom clients, the agency will be undertaking the exclusive mandates specifically for Outdoor medium.

Kinetic India bags big OOH mandate from Star TV Group

In OOH News By M4G Bureau - June 14, 2017

Kinetic India has been appointed as the OOH agency for Star Plus, the whole Star Sports bouquet, and the corporate business of Star Group.

The Social Street partners with The National Trust's'Inclusive India Initiative'

In OOH News By M4G Bureau - June 09, 2017

The agency will be handling the statutory body's advertising efforts including OOH & ambient along with planning and execution of its various on-ground activities and initiatives.

DDB Mudra North bags MY FM's creative mandate

In OOH News By M4G Bureau - June 08, 2017

A well defined strategy and strong understanding of the category helped the agency in winning the creative mandate across media channels.