Moving Walls appoints Ashutosh Sharma, Nisha Varman to head demand biz in India, Singapore markets

In OOH News By M4G Bureau - June 09, 2020

Ashutosh will head the demand-business, manage & execute demand creation in India; Nisha to head the demand business at Moving Walls Singapore

‘Best time for brands to invest in the OOH medium’

In Viewpoints By Bhawana Anand - June 08, 2020

Posterscope’s President APAC, Haresh Nayak shares his take on the unfolding opportunities for the brands and OOH industry in the Unlock Phase 1

JadeBlue innovates yet again on Environment Day

In Campaigns By M4G Bureau - June 05, 2020

The creative agency Fresh Lime Soda Creatives designed a relevant and topical ambient campaign to send a strong message at the time of pandemic

Maharashtra, Gujarat large format media owners forestall cyclone damage

In OOH News By Pray Jani - June 05, 2020

Surat Municipal Corporation had instructed media owners to take down at-risk sites across all 6 zones; MCGM, Central Railway & Panvel authority too had issued precautionary notice

My Quarantine Diary

In Viewpoints By M4G Bureau - June 03, 2020

Charanjeet Arora, Co-CEO of Kinetic Worldwide India writes there is truly no other time like the present to start doing something new

Embrace your inner underdog!

In Viewpoints By M4G Bureau - June 03, 2020

Brands that embrace their inner underdog have built-in advantages, asserts Branding, Marketing, and Communications Consultant Lee Rafkin

US Advertising ropes in Bharat Rajamani as CEO

In OOH News By M4G Bureau - June 02, 2020

Bharat Rajamani & Amit Kapoor MD and Founder US Advertising are soon co-founding a Niche Consulting Firm specializing in Marketing Engineering & Optimization, Digital Consulting & Revenue Enhancement Solutions

Global Digital Signage market to grow by projected US$10.3 Billion

In Research By M4G Bureau - June 02, 2020

The changing relationship between China and the rest of the world will influence competition and opportunities in the Digital Signage Systems market

Early advertisers will get 5x advantage in OOH’

In OOH News By Bhawana Anand - June 02, 2020

Shavinder Singh Sandhu, Director, Leafberry expects advertising to pick up momentum given that traffic volume on the roads is getting back to normal

Prashanth Challapalli launches integrated agency with multi-platform execution capabilities

In OOH News By M4G Bureau - May 29, 2020

The former COO of Leo Burnett Orchard starts entrepreneurship in partnership with Chandrabhan Singh and Kalyan Ram Challapalli