Zydus Wellness consolidates media mandate with Wavemaker India

In OOH News By M4G Bureau - January 19, 2021

The agency has bagged the consolidated mandate following a multi-agency pitch

Slice awards creative duties to 82.5 Communications

In OOH News By M4G Bureau - January 19, 2021

The agency's Bengaluru office will handle the business.

MOMS Outdoor Media Solutions appoints Prashant Mishra as VP – North & East

In OOH News By Bhawana Anand - January 18, 2021

Prashant brings 19 years of experience in Brand Management, Business Development & Buying with specialization in Out of Home and Activation

NDMC takes stern action against illegal media

In OOH News By M4G Bureau - January 18, 2021

Including self signages, the posters, banners and illegal hoardings violating OAP 2017 policy are being removed by the civic body

Dentsu forms future-focused iProspect brand globally

In OOH News By M4G Bureau - January 15, 2021

Dentsu confirmed its intent to integrate iProspect and Vizeum to create a new, future-focused, end-to-end global media agency under the iProspect banner

PMC restarts strict drive against illegal media

In OOH News By M4G Bureau - January 14, 2021

The drive against media violating Pune Municipal Corporation’s norms started in 2018, but was halted due to shortage of manpower .

Digital Signage market to grow by $7 Billion by 2024

In Research By M4G Bureau - January 11, 2021

The report by SpendEdge predicts Samsung Electronics, LG Electronics, Sharp Corporation and Panasonic Corporation to be top leading suppliers

Havas Group India announces Senior Management elevations

In OOH News By M4G Bureau - January 08, 2021

The elevations come as part of the group's overall growth strategy of identifying and acknowledging talent

IDFC Mutual Funds #PaisonKoRokoMat campaign to amplify on OOH medium

In OOH News By M4G Bureau - January 07, 2021

The campaign contains a subtle yet strong message of looking beyond the traditional ways of growing your money and using your goals to allocate your money across asset classes and investment solutions

Burger King recalls 2020 grilling with a multimedia campaign

In OOH News By M4G Bureau - December 28, 2020

The campaign comprises a new TVC, Print, OOH, Mall signage’s & In store promotions