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1859 News Found
DLF Malls introduces innovative mirrored messages
In Campaigns By M4G Bureau - June 30, 2023
The innovative mirrors combine cutting-edge technology with privacy-focused messaging to create a secure space for women to connect and support each other
Netflix promotes latest season of ‘Black Mirror’ using viewer images
In Campaigns By M4G Bureau - June 29, 2023
The streaming behemoth let users submit their own images to a website which were then used for the campaign.
Caroda, Adform, Trina Marketing launch first pDOOH open auction in South Africa
In Digital OOH By M4G Bureau - June 29, 2023
Czech company Caroda, in collaboration with the South African branch of Adform and media agency Trina Marketing, has launched the first open marketplace in the in-store Digital-Out-Of-Home (DOOH) advertising network in South Africa.
ideacafe.agency crafts unique ‘Fitness Billboard’ for Bajaj Allianz Life Diabetic Term Plan
In Campaigns By M4G Bureau - June 28, 2023
The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
Aatika Ansari, AGM – Media & Digital, Pernod Ricard India joins OAA 2023 jury
In OOH News By M4G Bureau - June 26, 2023
Aatika brings with her a wealth of experience in consumer first strategies having worked with agencies and brands across various segments
Ocean Outdoor, Toyota (GB) launch Special Olympics World Games coverage
In Digital OOH By M4G Bureau - June 20, 2023
Special Olympics GB fan zone opens at Westfield London
‘Always knew that OOH will create big opportunities’
Nabendu Bhattacharyya, Founder of ideacafe.agency, talks about his 3-decade journey across the OOH landscape in an interview with Rajiv Raghunath.
Ethinos, ideacafe.agency enter strategic collaboration
In OOH News By M4G Bureau - June 15, 2023
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated solution, says Nabendu Bhattacharyya, Founder, ideacafe.agency
US’ Ballyhoo Media partners with The International SeaKeepers Society to advance climate research in South Florida
In Digital OOH By Rajiv Raghunath - June 14, 2023
Media operator’s investment in green technology empowers brands to engage key audiences while driving change through its OOH platform
FRAMEN in strategic partnership with VIOOH for pDOOH
In Digital OOH By Rajiv Raghunath - June 14, 2023
Through this partnership, advertisers will be able to engage with their target audiences through a network of over 6,000 screens located in coworking spaces, gyms, hotels, bars, gas stations, and other semi-public locations.
