Results For "Age"
1859 News Found
Measurement metrics, ratings, self-regulation will enhance OOH relevancy: Brand marketers
In OOH News By VJ Media Bureau - December 22, 2016
Fabian Cowan, President, Posterscope India, Chaitanya Rele, VP - Head of Marketing - FMCG, Havmor Ice Cream Ltd, Talha Y Sareshwala, CEO & MD, Parsoli Motor Works Pvt Ltd, Shaileen Patel, Head - Business Development & Marcom, N K Proteins Pvt. Ltd engaged in a discussion on the theme"Are brands under-leveraging the true potentials of OOH advertising in Gujaratâ€
Kansai Nerolac rides into cities, splashes vibrant colours
In OOH News By Nabamita Chatterjee - December 21, 2016
Kansai Nerocal Paints organised a Cyclathon to spread the message of health and hygiene. The brand paints 40 government schools across India as a part of the initiative. Interspace Solutions executed the event that connected some 40 cities
Digital technologies are transforming OOH advertising: Lokesh Kumar
In OOH News By Satarupa Chakraborty - December 21, 2016
There are three ways that technology is being embraced in the OOH space - Social Media Engagement, Augmented Reality and Virtual Reality, and Beacon Technology, says Kumar
Union Bank of India steps out to digitally empower senior citizens
In OOH News By VJ Media Bureau - December 20, 2016
The onground activity was ideated and executed by Rapport, the OOH agency of IPG Mediabrands India
Creativity, innovation are key to OOH growth
In Digital OOH By VJ Media Bureau - December 19, 2016
Data is becoming increasingly important as marketers realise the benefits of delivering timely, contextual and personalized messages.
Taproot Dentsu 2016 Clio'Agency of the Year - India'
In OOH News By VJ Media Bureau - December 14, 2016
The IOAA campaign created by Taproot Dentsu proved to be a majority winner for the agency
Jayesh Yagnik, Mandeep Malhotra, Fabian Cowan, Lokesh Kumar to speak at Gujarat Talks OOH
In OOH News By VJ Media Bureau - December 13, 2016
The speakers at the Gujarat Talks OOH Conference will cover a wide canvas of topics - from assessing the depth of the consumer market, to innovative consumer engagements and use of new tools and technologies in OOH advertising - with the express objective of identifying the factors that will aid accelerated OOH growth in the state
Posterscope India lifts OOH Agency of The Year award
In OOH News By VJ Media Bureau - December 07, 2016
Posterscope India won the OOH Agency of The Year award at the Global Marketing Excellence Awards held in Mumbai, With more than 30 awards in its kitty, this year has been a remarkable one for Posterscope India, the company states
Age UK turns to geo-targeted billboards to connect with lonely elders
In Digital OOH By VJ Media Bureau - November 29, 2016
Age UK has launched a nationwide DOOH campaign to highlight the loneliness faced by some as December rolls around
Gujarat: Key destination for brands
In OOH News By VJ Media Bureau - November 23, 2016
Gujarat is one of India's most dynamic state economies with a strong industrial base. The state has maintained a higher annual GDP growth than the average annual GDP of the country, powered by robust FDI inflows, physical infrastructure expansion, growing disposable income levels and higher purchasing power. The stage is set for the OOH industry to leverage the state's economic progress.