Pharmeasy promotes healthy living at Mumbai metro stations

In Campaigns By Bhawana Anand - July 10, 2017

Along with the yoga session, the brand also sent you a healthy living message via digital screens and video walls at the Mumbai metro station.

Ellora Outdoor developing 25 public utilities in Varanasi

In OOH News By Bhawana Anand - July 06, 2017

The OOH firm has already completed 10 utilities which now feature both commercial advertising and public service messages

Honda 2 Wheelers criss-crosses UP to showcase CB Shine

In Campaigns By M4G Bureau - July 05, 2017

Spread over 45 days, the activity entailed direct engagement with consumers, as also display of the bikes.

Leading OOH agency hit hard by ransomware

In OOH News By M4G Bureau - July 04, 2017

Cyber-attack denudes the agency of significant internal data

Schneider Electric launches its Mobile Van Campaign'Switch on India' in West Bengal & Odisha

In OOH News By Nabamita Chatterjee - July 04, 2017

According to the industry reports the retail market for low-voltage electrical products in East India is pegged at Rs 500 crore. A total of 8 such vans will travel across different electrical markets in the country, covering close to 100 cities over the next one month.

UK's Primesight launches ad sales navigational tool PILOT

In Digital OOH By M4G Bureau - June 30, 2017

PILOT will give brands the ability to buy any"Share of Time (SOT)” in a guaranteed market and deliver that level of display locked by location and time/day. It embraces the dynamic advantages of DOOH within a secure campaign delivery.

Bhatinda civic body axes outsized shop signages in city

In OOH News By Bhawana Anand - June 28, 2017

The civic body swoops down on unauthorized signages to safeguard tax revenues from outdoor advertising

Khushi Advertising appoints Sanjay Nanavare as DGM - Business Development

In OOH News By M4G Bureau - June 22, 2017

Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels

Madison World launches experiential marketing unit TurnT

In OOH News By M4G Bureau - June 20, 2017

TurnT is headed by Sunny Vohra, who joined the agency 7 months ago from Group M and now has a young and dynamic team working across offices in Mumbai, Delhi and Bengaluru

Emirates renews global media contract with Havas Media

In OOH News By M4G Bureau - June 20, 2017

Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.