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1860 News Found
Milestone Brandcom bags Dalmia Bharat Group
In OOH News By M4G Bureau - November 28, 2017
The OOH specialist agency will handle the Planning , Buying & Creative Innovations of Outdoor Media & Experiential communication across six states in East region which includes Bihar, Chhattisgarh, Jharkhand, Odisha, Sikkim, UP and WB
The LEGO group appoints Initiative as global media agency
In OOH News By M4G Bureau - November 28, 2017
Earlier this year reinvented, the agency bags third account of LEGO following the Carlsberg win and retaining the Amazon business
Vistara promises a premium travel experience all the way
In Campaigns By M4G Bureau - November 28, 2017
The campaign has been rolled out in Delhi NCR and Bengaluru. With its brand purple hue in the background, the creative of the campaign showcases a comfortable sitting cabin with a smiling passenger that is highlighted with LED lighting on some sites
Xtreme Media’s ‘Play’ digital signage media player cut out for DOOH
In OOH Solutions By Amaan Kazmi - November 27, 2017
The ‘Play’ series can be used to manage either few screens for indoor applications or a huge network of displays installed across the city. The XM series can be wired to the screens without much cabling which makes it a robust, compact and economical digital signage media player
‘In a changing market you can’t ignore digital solutions for too long’
In Viewpoints By Amaan Kazmi - November 23, 2017
EmagenTV is a cloud-based digital signage service and solutions company headquartered in Delhi NCR. Chetan Mehan, Founder, EmagenTV talks about the company’s outlook on the Indian digital signage and DOOH market
Steora’s smart, digital street bench adds new dimension to street furniture
In Gallery By M4G Bureau - November 23, 2017
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and frequency. Video campaigns can also be connected to a Wi-Fi homepage, so that bench users can see the same campaign on their smartphones
Madison Media bags Viacom18 mandate for all its lines of business
In OOH News By M4G Bureau - November 22, 2017
The agency will be handling the media planning and buying duties for the entire gamut of brands that offers multi-platform, multi-generational and multicultural brand experiences to 500mn+ Indians across 8 languages
Steora’s smart, digital street bench adds new dimension to street furniture
In Digital OOH By M4G Bureau - November 22, 2017
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and frequency. Video campaigns can also be connected to a Wi-Fi homepage, so that bench users can see the same campaign on their smartphones
‘Exclusive rights, metrics, RoI vital to OOH’s competitiveness’
In OOH News By M4G Bureau - November 22, 2017
Pramod Bhandula, Executive Chairman, JCDecaux India, Pawan Bansal, COO, Jagran Engage, Dipankar Sanyal, CEO, Platinum Advertising and Amit Kapoor, Director, US Advertising shared their perspectives on the catalysts for OOH growth in Delhi NCR and other markets around the country at the Delhi NCR Talks OOH Conference
‘DTC bus is the oldest advertising format in Delhi NCR’
In OOH News By Bhawana Anand - November 22, 2017
Dr R S Minhas, Deputy Chief General Manager, Delhi Transport Corporation presented how the oldest advertising format of the capital still continues to be pivotal to outdoor advertising in Delhi NCR