Kurkure Caravan Talkies to traverse 1000+ towns & villages

In OOH News By M4G Bureau - March 19, 2019

The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels

Engagement, data & uniformity must for transit growth: Deepak Saluja

In Gallery By - March 18, 2019

Deepak Saluja, Executive VP- Marketing, UTI highlighted the factors that could drive higher adoption of transit medium at the 1st Transit Media Talks Conference held in Mumbai on February 28th

Transit media is integral to OOH plans

In Gallery By - March 18, 2019

Specialist agency heads Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport India; Dipankar Sanyal, CEO, Platinum Media weigh in on ‘How transit media can be a key part of OOH plans’

The way forward is transit: Pawan Bansal

In Gallery By - March 18, 2019

Pawan Bansal, COO, Jagran Engage, listed out the factors for ensuring best ROI from transit media in his address at the 1st Transit Media Talks Conference held in Mumbai on February 28th, 2019

Karnataka HC tells state govt to approve new ad bylaws by March 25

In OOH News By Ria Banerjee - March 18, 2019

PIL was submitted to enforce the new Code of Conduct

Hero MotorCorp stands tall in Gurugram

In Campaigns By M4G Bureau - March 18, 2019

The triple-sided unipole has a domineering presence on the road linking Delhi and Gurugram

‘There’s so much to airport media’

In Viewpoints By M4G Bureau - March 14, 2019

Puneet Anand, Sr. General Manager & Group Head (Marketing) Hyundai Motor India talks about how the brand views airport advertising and indeed the entire OOH spectrum

UK’s Ocean acquires Ngage Media, Interbest as it expands into continental Europe

In Digital OOH By Rajiv Raghunath - March 12, 2019

Ngage Media and Interbestare two leading independent companies operating across the Netherlands

EC sets down OOH display norms for political campaigns

In OOH News By Bhawana Anand - March 11, 2019

The Election Commission has urged the use of eco–friendly materials and banned featuring any images of serving defence personnel in the OOH displays

KineticX partners with environmental media start-up Pluvo

In OOH News By M4G Bureau - March 08, 2019

The agency’s clients will advertise on Pluvo’s unique air-purifying advertising inventory in London