Results For "Advertising"
1821 News Found
‘OOH creativity encompasses effective communication, emotional impact, visual appeal & integration with the environment’
In Viewpoints By M4G Bureau - February 12, 2024
Rupesh Salvi, Sr. Creative Director, RapportWW shares his viewpoint on the creativity quotient of OOH advertising
‘Common currency is central to business growth’
In OOH News By Amrit Mishra - February 06, 2024
Praveen Vadhera, CEO of IOAA, charts the path to a prosperous future for outdoor advertising with adoption of a common currency
Narayana Health CMO Ashish Bajaj speaks on how healthcare brands can effectively leverage OOH for strengthening customer loyalty
In OOH News By Amrit Mishra - February 05, 2024
Ashish sheds light on the crucial significance of storytelling and collaboration in OOH advertising, providing valuable perspectives for healthcare marketers navigating the ever-changing terrain.
Utilise mind metrics, market metrics for effective OOH advertising: Murugan S, CEO, Southern Health Foods
In OOH News By Neelambari Kakaraparthi - February 05, 2024
Murugan lays emphasis on the need for robust brand tracking mechanisms
IOAA CEO Praveen Vadhera to speak at 2nd South India Talks OOH conference
In OOH News By M4G Bureau - January 31, 2024
The session theme -- ‘The Future is Yet in Your Power: Embracing Technology, Embracing Data’
‘Fighter’ ascends to new heights with ground-breaking marketing campaign
In Campaigns By M4G Bureau - January 31, 2024
The campaign planned and executed by Khushi Advertising, seamlessly blended ambient, DOOH and traditional outdoor marketing with avant-garde innovations, cementing Fighter's place in the spotlight.
Eminent Film Writer & Director Vasanth S Sai to deliver the keynote at 2nd South India Talks OOH conference
In OOH News By M4G Bureau - January 30, 2024
Vasanth S Sai will speak on ‘The art of story-telling: Essence of advertising’
Huda Beauty hand-in-hand with Myntra
In Campaigns By Neelambari Kakaraparthi - January 25, 2024
The innovative OOH campaign, executed by Alakh Advertising & Publicity, stands out in Mumbai
Goafest 2024 to be held during May 29-31
In OOH News By M4G Bureau - January 24, 2024
Goafest has firmly established itself as the pinnacle of creative celebrations in South Asia, uniting the foremost talents in the creative and marketing realms: Prasanth Kumar, President of the Advertising Agencies Association of India and CEO of GroupM, South Asia
‘Micro-targeting is increasingly being seen in brand campaigns’
In OOH News By Rajiv Raghunath - January 19, 2024
Lekshumanan Annamalai, Founding Partner, Coral Media sees an uptrend in hyper-local advertising