Results For "Ads"
434 News Found
Canon India sets off on a 60-city brand journey
In OOH News By Nabamita Chatterjee - March 17, 2017
The roadshow is designed to consolidate Canon India's footprint in tier 2, 3 and 4 cities as a one-stop imaging solutions provider.
Digital billboard ads target wealthy drivers in UK
In Digital OOH By VJ Media Bureau - January 23, 2017
The Bermuda Tourism Authority used vehicle recognition technology in four digital billboard locations in Britain to connect with wealthy drivers. The cameras detected vehicle registration number plates and used an anonymised vehicle specification database to identify the make, model and colour of the vehicle sitting at the traffic lights.
Clear Channel International launches OOH programmatic buying tool
In Digital OOH By VJ Media Bureau - January 20, 2017
The tool makes the media simpler to plan, buy, optimise and measure through familiar buying technologies offering data-fueled audience-based solutions in real time, says William Eccleshare, chairman and chief executive of Clear Channel International
DOOH lends muscle to OOH growth in UK
In Digital OOH By VJ Media Bureau - November 04, 2016
Data released by the Advertising Association/Warc show that UK's OOH adspend increased almost four points ahead of forecast to £273m in Q2; +9.6% YOY. This was driven by 30.5% growth in the digital out of home market.
Clear Channel's digital screen drive continues
In Digital OOH By VJ Media Bureau - October 26, 2016
The international OOH firm has reportedly decided not to continue paying the rent on 800 roadside billboards in the UK as its focus on digital investment continues to take precedence.
Jaycee Ads crafts Vodafone's mega stadium gallery branding in Thiruvananthapuram
In Campaigns By Rajiv Raghunath - October 19, 2016
The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads over 36 days
UK's Outdoor Plus unlocks DOOH potential to augment'right time marketing'
In Digital OOH By VJ Media Bureau - October 04, 2016
Outdoor Plus has inked a new partnership that will see it display live Financial Times headlines atop Santander ads upon its digital displays
Lead Ads completes 10 years in OOH advertising biz
In OOH News By Satarupa Chakraborty - September 30, 2016
The Ludhiana-based OOH firm has come a long way since its inception in Sept 2006
Raj Super White Soap dominates Ludhiana outdoor landscape
In Campaigns By Satarupa Chakraborty - September 29, 2016
Leading regional OOH firm Lead Ads had planned and executed the campaign in Ludhiana. The OOH firm used some 86 OOH media sites that included hoardings, bqs, mall media, and ambient media, to give the new brand a domineering presence in the outdoor
