oOh! expands roadside DOOH inventory

In Gallery By Rajiv Raghunath - June 26, 2019

The data-led approach helps oOh! In developing sites that deliver superior audience metrics

Ocean Outdoor rolling out Birmingham’s biggest DOOH roadside network

In Digital OOH By M4G Bureau - June 21, 2019

130 roadside digital 6-sheet screens will replace existing outdoor locations on key arterials across the city and the outer suburbs, including New John Street, Suffolk Street, Queensway, Corporation Street and Dartmouth Middleway

PATTISON Outdoor onboards Broadsign for network optimisation

In Digital OOH By Rajiv Raghunath - June 12, 2019

The partnership to enable dynamic content delivery, yield optimisation, and programmatic capabilities across PATTISON’s 4,000 screens in Canada

Podhigai Ads rolls out new initiatives to benefit media owners & clients

In OOH News By Ria Banerjee - June 12, 2019

The Chennai-based OOH firm has launched online payment options and Lease Your Media option on their website, which brings both parties involved on a common ground

JadeBlue innovatively drives home environmental message

In Campaigns By Bhawana Anand - June 11, 2019

Cut-outs of the Blue Humpback Whale were out up on the roads in Ahmedabad with a cautionary message on global warming

Uber leads the way in vocalising World Cup spirit

In Campaigns By Pray Jani - June 05, 2019

The brand’s ‘Way-O Way-O’ slogan is part of its World Cup campaign meant to resonate with cricket lovers across the country

Poll results shown live on PlayAds’ digital network across 19 railway stations in Kerala

In OOH News By Ria Banerjee - May 24, 2019

Cochin-based PlayAds Digital Network Media had live telecast of election results on 151 digital screens across stations in the Thiruvananthapuram Railway Division

HS AD India, Orienta Cine Advt install new digital display at the QUAD in Blr airport

In Digital OOH By M4G Bureau - May 20, 2019

Offering a 360 degree viewing angle, the signage caters to plaza occupants and vehicular traffic dropping off passengers at the departure terminal of the Kempegowda International Airport in Bengaluru

Broadsign acquires Canadian DOOH programmatic exchange Campsite

In Digital OOH By Rajiv Raghunath - May 09, 2019

Combined offering to further streamline automated buying and selling of DOOH inventory

ACEF Global Customer Engagement felicitates OOH agencies

In OOH News By M4G Bureau - April 29, 2019

This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories