Results For "Ada"
216 News Found
Tata Tea celebrates ‘Kadak’ spirit of Mumbai
In OOH News By M4G Bureau - July 29, 2021
Tata Tea takes revamped hyper-local ‘Desh Ki Chai’ campaign to Mumbai, rest of Maharashtra.
‘This is no time to sit back, but walk that extra mile’
In OOH News By M4G Bureau - July 23, 2021
The Brand Sigma (TBS) is a full service OOH communication specialist agency that offers full range of services, from planning to execution backed by strong research, data and innovation. It is currently one of the fast-growing OOH advertising firms and one of the largest buyers of outdoor advertising space in India. Madan Seeni, CEO, The Brand Sigma shares with Media4Growth, the company’s approach to meeting client needs and how to stay relevant, agile and ahead of the curve.
Swiftmile engages Broadsign to power global programmatic micromobility ad network
In Digital OOH By Rajiv Raghunath - July 16, 2021
Media buyers looking to reach audiences on-the-go can access Swiftmile’s signage inventory via more than 30 omni-channel and OOH specialty DSPs integrated with Broadsign’s programmatic SSP for OOH - Broadsign Reach.
DSP Pladway integrates with Broadsign Reach, providing ‘Made in Italy’ brands global reach
In Digital OOH By Rajiv Raghunath - May 19, 2021
By integrating the two platforms and supporting always-on deals through the OpenRTB protocol, digital advertisers will be able to exploit the full potential of DOOH programmatic, easily reaching a global audience with the right message at the right time.
OAAA introduces new guidelines for OOH metrics, sets a more refined OTS as core metric for measurement
In OOH News By Rajiv Raghunath - May 19, 2021
The proposed framework addresses advertiser's growing need for increased transparency and a more dynamic measurement system for OOH campaigns.
Rural Marketing Association of India announces new leadership
In OOH News By M4G Bureau - May 04, 2021
Biswabaran Chakrabarti was re-elected as the President of RMAI for the third consecutive term, as announced at the 16th Annual General Meeting of RMAI held virtually on May 1st, 2021 .
Pikasso joins Broadsign Reach to gain wider exposure to DOOH media buyers in Middle East market
In Digital OOH By Rajiv Raghunath - April 12, 2021
Now that Pikasso’s digital inventory is available programmatically via Reach, media buyers can harness it to execute targeted DOOH and omnichannel campaigns to regional audiences, with triggers based on real-time conditions and mobile location data, states Antonio Vincenti, CEO of Pikasso.
Canon India appoints Manabu Yamazaki as new President & CEO
In OOH Solutions By M4G Bureau - April 06, 2021
Manabu Yamazaki takes over the baton from Kazutada Kobayashi, who was at the helm for 9 years leading growth in the India market.
Bumble opts localised OOH approach to share dating tips & tricks
In OOH News By M4G Bureau - February 23, 2021
Launched in Hyderabad, the campaign is to be seen at in restaurants and pubs
AAI signs agreement with Adani Group for 3 airports
In OOH News By M4G Bureau - January 25, 2021
The Adani Group will operate, manage and develop the airports for the next 50 years, in accordance with the terms and conditions specified in the Concession Agreements