Fortune Kachi Ghani Pure Mustard Oil strikes at the root of adulteration

In OOH News By M4G Bureau - March 14, 2017

Adani Wilmar engaged Mumbai-based Kruti Promotions to execute the unique brand activation programme

Canada's Pattison Outdoor enhances DOOH planning & monitoring tool

In Digital OOH By VJ Media Bureau - February 06, 2017

Pattison Outdoor Advertising has announced the release of an enhanced version of its industry leading planning and performance management platform Eyewitnessâ„¢ Proof of Performance (POP)

Khushi Advertising appoints Archana Yadav as Head - Branding (Multiplex)

In OOH News By VJ Media Bureau - October 13, 2016

Archana brings in with her over 24 years of rich experience across a range of sectors and marquee organisations. Her last stint was as Assistant Vice President- Revenue at Times Innovative Media Ltd. (TIML), a subsidiary of Bennett Coleman & Co. Ltd

Adani Wilmar's Fortune covers length & breath of Delhi NCR on Delhi Metro

In Campaigns By Satarupa Chakraborty - October 05, 2016

OOH firm eg.communications executed the train wrap and in-train branding campaign for the brand that got underway in early September

Bright Outdoor wins Mumbai Port Trust tender for rights on 25 unipoles

In OOH News By Nibedita Saha - September 15, 2016

The OOH firm has won the rights on 25 back-to-back 40ft x 40ft unipoles on the stretch from Wadi Bunder to Wadala for a 10-year period

Adapt to be creative for the medium: Sanjeev Handa

In OOH News By VJ Media Bureau - June 18, 2016

Presenting his topic'Driving in Top Gear with OOH' on Day 1 at OAC 2016, Sanjeev Handa, Vice President and Head of Marketing, Maruti Suzuki India Limited spoke on the challenge of standing out and the hard task of choosing a medium that amplifies the brand\'s visibility and message.

Posterscope creates high decibel campaign for Bournvita's Badam Booster

In Campaigns By Satarupa Chakraborty - April 20, 2016

Cadbury Badam booster goes on a multi-city OOH drive using many formats along with innovations in certain cities.

Fortune Oil & Paytm promote"MAKE YOUR FORTUNE” campaign in the outdoors

In Campaigns By Nabamita Chatterjee - February 16, 2016

Organised Outdoor Options, New Delhi and Outdoor Advertising Professionals (I) Pvt. Ltd., Bangalore have executed this high decibel campaign at key markets having the right distribution mix.

Explomedia to build civil structures along DMRC's Violet Line stations

In OOH News By Satarupa Chakraborty - February 09, 2016

Explomedia Pvt Ltd will construct 40 sites in monumental designs along 12 stations of DMRC's Violet Line covering the stretch between Badarpur to Escort Mujesar. The sites will be ready by June this year.

Regulations can break clutter

In OOH News By Athira Nair - December 28, 2015

Clutter describes the condition of today's visual and promotional landscape of OOH industry. A panel discussion at Kerala Talks OOH 2015 threw light on how grabbing the attention of a target audience is an increasingly significant challenge faced by the industry.