Prakash Arts wins media rights at Vizag & Vijayawada airports

In OOH News By Bhawana Anand - October 16, 2017

The OOH media firm has acquired airport media rights for the first time, and is gearing up to install international quality static and digital formats at the two airports

Canada’s Outfront Media launches DOOH-focused analytics platform

In Digital OOH By M4G Bureau - September 25, 2017

The platform is powered by national cellular network data and technology under an exclusive Canadian agreement with Cellint, and provides anonymously aggregated analytical data of consumers passing directionally by Outfront’s digital billboard locations

Adani Fortune makes a big splash on 5 Delhi Metro lines

In Campaigns By M4G Bureau - August 22, 2017

The one-month brand campaign has been executed by eg. communications

Railways addresses OOH industry queries at pre-bid meeting & roadshow in Delhi

In OOH News By Bhawana Anand - August 10, 2017

The meeting drew the participation of a wide cross-section of OOH media owners from across the country

P & B Media Consultant bags exclusive rights of Ahmedabad’s Arved transcube mall

In OOH News By M4G Bureau - July 25, 2017

The mall offers 120x20 giant feet structure to create unparallel visibility along with 100 more sites of different sizes

DDB Mudra Group wins franchise management of Adani Wilmar's Gujarat Fortune Giants

In OOH News By M4G Bureau - June 15, 2017

As per the mandate, DDB Mudra West will look after the brand identity & strategy and marketing solutions and DDB MudraMax will handle on-ground promotions including OOH.

Bright Outdoor wins prestigious awards

In OOH News By M4G Bureau - June 08, 2017

Bright Outdoor Media recently received the prestigious Dadasaheb Phalke Award as the'Best Outdoor Company' in recognition of the extensive outdoor campaigns done for various movie promotions.

Avery Dennison launches new gen cast films

In OOH News By M4G Bureau - April 10, 2017

The new MPI 1105 delivers reliable and superior print quality and instant adaptability to a broad range of applications from car wraps to outdoor graphic needs

Zee Kannada's'Sa Re Ga Ma Pa' calls the tune in the outdoor

In Campaigns By Satarupa Chakraborty - March 22, 2017

The 13th season of the channel's popular music show goes to 30+ towns of Karnataka through an OOH campaign executed by Ecosys OOH

Canon India sets off on a 60-city brand journey

In OOH News By Nabamita Chatterjee - March 17, 2017

The roadshow is designed to consolidate Canon India's footprint in tier 2, 3 and 4 cities as a one-stop imaging solutions provider.