Posterscope launches unique real time digital OOH platform

In OOH News By M4G Bureau - December 05, 2018

Reported to be a one-of-its kind launch in the Indian OOH industry, it will allow advertisers to have direct control on the content to be played on digital screens

SET tunes into Mumbai Metro network

In OOH News By M4G Bureau - December 05, 2018

The GEC is putting up 48 TV screens inside the Metro stations

DHL Express to use OOH, other media to promote partnership with Hero Indian Super League

In OOH News By M4G Bureau - December 04, 2018

The ‘DHL is the Way’ campaign will leverage multiple avenues spanning print, radio, Out-of-Home, in-stadia football matches, ambient and digital mediums

Samsung launches unique UHD TVs for hospitality industry

In Digital OOH By Bhawana Anand - December 03, 2018

The series of Hospitality Televisions comes with a unique feature to display ads showcasing offers/services/products available in the hotel as well as outside

Kanhiya Advertisers bags Bhatinda railway station media rights

In OOH News By M4G Bureau - November 29, 2018

Having got the rights for 5 years, the company will build formats at the station entry and exit points

Three firms bag rights on EDMC’s unipole clusters

In OOH News By M4G Bureau - November 28, 2018

The 3-year rights have been awarded to Pioneer Publicity, Advert Communications and Outdoor Communication

Prakash Arts wins media rights at 2 Chennai railway stations

In OOH News By M4G Bureau - November 28, 2018

The rights have been awarded for 5 years each

Noida Metro line draws strong brand interest

In OOH News By M4G Bureau - November 27, 2018

Brands bag semi-naming rights for 3 metro stations, with Pari Chowk having gone for an annual fee of Rs 1.62 crore

TDI International wins train wrap rights on DMRC Red Line

In OOH News By M4G Bureau - November 22, 2018

The wrap rights are on 39 train sets – each having 6 rakes

National Geographic goes red in ‘monumental’ message

In Campaigns By M4G Bureau - November 22, 2018

The brand lights up iconic Indian monuments in red to drive home the need for preserving our planet