GroupM to touch $50Billion annual billing in 2019

In OOH News By M4G Bureau - December 20, 2019

According to COMvergence's projections, the agency had the largest industry market share at 17.2 percent and 30.2 percent intra-Big 6 group share.

Havas Group acquires a leading experiential agency

In OOH News By M4G Bureau - December 20, 2019

Headquartered in Mumbai, Shobiz is a multi-disciplinary experiential communications agency, offering an integrated service spectrum from concept to commissioning and final reporting

Andreal weaves AR/VR into OOH

In Digital OOH By Pray Jani - December 16, 2019

Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal

DAN Data Sciences launches 'Dentsu BrandSense'

In OOH News By M4G Bureau - December 13, 2019

'Dentsu BrandSense', a Proprietary Brand - Audience Perception Analysis Engine is aimed to bring Behavioural Sciences & Personality Science to the forefront of marketing efforts

Emirates’ 48 hours sales is back with a bang

In Campaigns By Pray Jani - December 13, 2019

Havas Media handled the responsibility to communicate the dates of the sale with an alarming OOH campaign

Tender for advertising on 80 Buses in Navi Mumbai

In OOH News By M4G Bureau - December 12, 2019

Navi Mumbai Municipal Corporation passes tender for ad rights on 80 buses

District Tourism Promotion Council (DTPC) of Kozhikode offer advertising ownership

In OOH News By M4G Bureau - December 12, 2019

The tender requires the concessionaire to upgrade, maintain the beach pavilion with ad rights for 3 years

Rajneesh Bahl joins Laqshya as National Head- Business Growth

In OOH News By M4G Bureau - December 11, 2019

Rajneesh will focus on driving success with existing and new clients PAN India

Relief for Meena Advertisers in regard to payments for glowsign rights at Churchgate stn

In OOH News By Pray Jani - December 11, 2019

Mumbai HC gave its order in favour of the OOH firm

Reckitt Benckiser India has awarded its media business to dentsu X

In OOH News By M4G Bureau - December 10, 2019

The agency has won this mandate versus IPG the incumbent agency group, Starcom, Madison and Havas