Western Railway bullish on advertising revenue growth

In Gallery By - February 28, 2020

G V L Satyakumar, DRM, Mumbai Division & Jagriti Singla, Senior DRM, Western Railway cite the new advertising avenues being created

Metro station semi-naming rights offer great brand recognition

In Gallery By - February 28, 2020

Abhinav Iyer, GM - Marketing & Strategy, Muthoot Group urged Railways to offer station semi-naming rights to advertisers

Jeep Compass Diesel Automatic set to drive on OOH

In OOH News By M4G Bureau - February 28, 2020

The new campaign, highlights the challenges of urban driving and delves into the capability of the Jeep Compass Diesel Automatic to navigate through, effortlessly

McCann helps 21 brands billboards with sunblock in Peru

In Campaigns By M4G Bureau - February 27, 2020

To call attention about summer's ultraviolet radiation hazard, the agency painted the billboards of the country’s main road to create awareness about skin cancer

Chitra Painters turns the spotlight on green practices with solar lighting

In OOH News By Bhawana Anand - February 27, 2020

Real estate brands have been supportive of green media, says Mahesh Chitraprakash, Director of Chitra Painters Group

Avita Laptops promotes retail presence via Outdoors

In Campaigns By M4G Bureau - February 21, 2020

The brand launched a multicity campaign using a variety of formats in association with The Media Ant

Western Railway modifies advertising tender packaging

In OOH News By Pray Jani - February 18, 2020

The Mumbai Central division packages multiple stations in one tender to allot advertising rights

World Out of Home Organization names heavyweight 2020 Annual Awards panel

In OOH News By M4G Bureau - February 18, 2020

Gill Reid, Board Director Out of Home at MediaCom & Guy Cheston, Partnerships Director of Harrods join the awards panel

Bombay Shaving Company to work with L& K Saatchi & Saatchi

In OOH News By M4G Bureau - February 17, 2020

The creative mandate account was won following a rigorous multi-agency pitch

Hershey travels from West to South for product promotions

In Campaigns By M4G Bureau - February 13, 2020

Executed by Glo- Out of Home Division of Lodestar Universal McCann, the campaigns are visible in Mumbai, Chennai, Hyderabad & Bangalore