AIW Media opens new advertising avenue to capture audience during Covid19

In OOH News By Pray Jani - July 14, 2020

The firm offers the network of 6000 plus residential societies spread across 13 urban areas enabling hyperlocal targeting the millennial audience

Madison OOH launches OTS Measurement Updates for COVID19 Unlock times

In OOH News By M4G Bureau - July 13, 2020

As an extension to its existing Traffic Count Tool, the OTS COVID-19 update will help in providing current and realistic OOH estimations to clients and will be updated on a weekly basis

Key leadership movement spotted

In OOH News By M4G Bureau - July 13, 2020

Rajiv Suri, MD & CEO of Shoppers Stop, Arun Srinivas, Chief Sales & Marketing Officer, Ola and Sumit Walia, Vice-President Oppo India, have put down the papers

‘No effect of COVID- 19 on top brands’ growth’, says Brand Footprint 2020

In Research By M4G Bureau - July 13, 2020

According to Kantar’s report -Brand Footprint 2020, Dabur, Vim, Sunfeast, Brooke Bond and Patanjali have joined the Billion CRPs Club this year

Raj Ad Zone installs Arrow Digital's EFI H1625

In OOH Solutions By M4G Bureau - July 10, 2020

Raj Ad Zone invests in the Hybrid Printer amidst of the pandemic and plans to bring in more printers soon

Wavemaker India bags media mandate for Sun Pharma

In OOH News By M4G Bureau - July 07, 2020

Sun Pharma is the world's fourth largest specialty generic pharmaceutical company and India's top pharmaceutical company

UAE’s Elevision takes programmatic route with TPS Engage, Broadsign Reach to reinforce SME support

In Digital OOH By Rajiv Raghunath - July 07, 2020

DOOH major’s “Support your Local Community” initiative launched in May was a big success in helping over 80 Dubai and Abu Dhabi based SMEs

Spinny Cars appears back on roads with safety promises

In Campaigns By M4G Bureau - July 06, 2020

The OOH campaign targets masses looking for the second-hand cars for the safe traveling in Delhi

Himalaya Purifying Neem Wash ‘Ask the Expert’ campaign includes OOH in media plan

In OOH News By M4G Bureau - July 06, 2020

This 360° campaign has been conceived by 82.5 Communications, Bengaluru

IndiGo’s new ‘Tough Cookie’ campaign set to appear on OOH to thank doctors and nurses

In OOH News By M4G Bureau - July 02, 2020

It has been conceptualized to express gratitude to the frontline workers who are battling the deadly Covid19 and saving lives