Results For "AV"
1664 News Found
Wavemaker India to handle media duties for Luminous Power Technologies
In OOH News By M4G Bureau - June 16, 2021
Mandate includes integrated media services for the brand.
Havas Media Group India announces key leadership appointments
In OOH News By M4G Bureau - June 16, 2021
The new elevations are part of the group’s focus on investing in people and consolidating client businesses under the global Mx operating system.
LPFLEX launches world’s 1st recyclable illuminated signage system
In OOH Solutions By M4G Bureau - June 09, 2021
Designed and crafted with the Maas & Roos 360 degree, the eco-friendly product ‘GREENFLEX’ has been designed with a ‘Sustainability First’ approach ensuring protection of environment and the ecosystem.
McDonald’s India - North and East offers special deal to customers who get vaccinated
In OOH News By M4G Bureau - June 08, 2021
Customers can avail the limited time offer by uploading their vaccination certificate# on McDonald’s mobile app under the ‘Got Vaccinated’ tab, along with basic details.
Equal treatment is a fair demand, call out Bengaluru outdoor media owners reeling under the ban
In OOH News By Rajiv Raghunath - June 08, 2021
If hoardings could be permitted atop public conveniences, then why there is a restraint on 1,800 legal hoardings, ask media owners who are speaking in one voice to ‘Save Outdoor Advertising Industry Bangalore’
Where’s OOH headed in ‘God’s Own Country’?
In OOH News By Ria Banerjee - May 31, 2021
Kerala was among the first to be hit by the pandemic last year. As the state battles the second wave along with the rest of the country, the OOH operators there are fighting their own battle to survive and move past the crisis. Support from government, combined with a cautiously strategic approach by media owners, growth of DOOH, and a mutually supportive role played by all stakeholders, can help fuel the state’s OOH industry.
‘We connect digital marketing & DOOH’
Jeff Jaraved, Co-Founder & Director of Engineering of CAASie, a self-serving ad platform that makes ‘billboards more affordable’ to advertisers of all hues, points out that the current programmatic platforms are all deal-oriented. CAASiemakes it easier for advertisers to have DOOH in their media mix, with the ease with which they buy digital media.
‘Mounters have a key role cut out in campaign ideation’
In OOH Solutions By Pray Jani - May 27, 2021
Satish Hooda, Founder of Raj Roshan sees a more meaningful engagement of innovators and mounters in campaign ideation and rollout plans.
Wavemaker retains L'Oreal India media mandate
In OOH News By M4G Bureau - May 25, 2021
Retaining L’Oreal in the 12th year of our association and continuing this partnership is a huge testament to our services and efforts: Ajay Gupte, CEO – South Asia, Wavemaker.
OOH showed great leadership across the world throughout the pandemic: Tim Bleakley
In OOH News By Rajiv Raghunath - May 22, 2021
Supporting good causes, influencing people’s behaviours, and entertaining all the way are fantastic attributes for any medium, said Tim Bleakley in the WOO virtual European Forum meeting.
