Results For "AV"
1664 News Found
GHMC removes ban on hoardings
In OOH News By Satarupa Chakraborty - August 10, 2016
Following a complete ban for three months, GHMC approves of outdoor hoardings in Hyderabad but with a few riders to avert hazards.
Swarovski awards full service media operations to Havas Media
In OOH News By Satarupa Chakraborty - July 06, 2016
Havas Media will handle crystal jewellery leader Swarovski's media mandate across 35 countries worldwide
FMCG brands woo metro travelers in Delhi
In OOH News By Satarupa Chakraborty - July 04, 2016
Sunfeast Digestive Biscuits and B Natural woo metro travelers in Delhi through attractive train wrappings.
Smart OOH For Smart Cities
In OOH News By Soneeta Sethi - June 23, 2016
The idea of a smart city is to bring in an inclusive growth through development of physical, institutional, social and economic infrastructure. Now, how important is the role of OOH in the development and sustenance of a city and what will this industry gain in the long run?
"Airports offer us high footfalls and niche clientele both"
In Viewpoints By M4G Bureau - June 22, 2016
Lakshmi Goyal of Standard Chartered believes that brand marketers, media owners and agencies have to understand that OOH is fundamentally a glance medium. Viewed only in transit, lengthy creative or content won't be conducive to speed reading.
We have already embraced technology contrary to popular myth: Suresh Balakrishna
In OOH News By VJ Media Bureau - June 18, 2016
Presenting his topic on \"How technology can be a game changer for the Indian OOH industry\", Suresh Balakrishna, CEO, Kinetic South Asia & Middle East, shunned the belief that OOH is in a very nascent stage in terms of adopting technology.
Delhi Metro looking for revenue opportunities through advertising: Sharat Sharma
In OOH News By VJ Media Bureau - June 18, 2016
From its humble beginnings in 2002, the Delhi Metro has come a long way in 2016 and is looking for greater avenues and opportunities towards increasing revenues through outdoor advertisements.
Advertising industry needs to look towards the environment: Avijit Dubey
In OOH News By VJ Media Bureau - June 18, 2016
Looking beyond generation of revenues, Avijit Dubey, National Business Manager, Tyvek Graphics, called upon the advertising fraternity to give itself a green edge and take responsibility towards saving the environment.
No limit to innovation on metro networks: Sanjay Kapoor
In OOH News By VJ Media Bureau - June 18, 2016
Commuters are travelling on metro in great numbers and this has increased chances of innovation and expansion for outdoor advertising, said Sanjay Kapoor, GM & Head Corporate Communications, PR & Marketing, L&T Metro Rail (Hyderabad) Ltd.
"Challenges in Indian OOH are pretty much like the scene worldwideâ€
In OOH News By VJ Media Bureau - June 18, 2016
Resonating fellow speakers' opinions that OOH is fascinating and pose tremendous amount of possibilities, David Payne, Director, Mediabridge, UK, took us through some amazing OOH campaigns around the world along with presenting some real-time scenario.