Results For "AV"
1664 News Found
Clear Channel Outdoor Americas runs DOOH campaign to trace missing children
In Digital OOH By M4G Bureau - May 28, 2018
Clear Channel Outdoor Americas and Texas Center for the Missing (TCM) have launched the campaign to feature digital images of missing children from San Antonio, Dallas, El Paso, and Houston in the US
Planet Advertising bags rights on cycle shelters cluster
In OOH News By Bhawana Anand - May 28, 2018
The rights cover 9 cycle shelters and have been awarded to Planet Advertising for a period of 7 years; the firm will be required to maintain the infrastructure, and run the operations
Samsung’s UK #TVblackout campaign extends to OOH
In Campaigns By M4G Bureau - May 28, 2018
The brand famous for its innovative campaign leaves the Piccadilly Circus and cinema screens blank to introduce its new QLED TV set
‘Sports unites audiences through their universal passion’
In Viewpoints By Bhawana Anand - May 26, 2018
Sports category has definitely become ubiquitous category for international and national brands to create the brand imagery and targets their TG through associating with their emotions and passion for the game. This rapidly grown big ticket category provides a number of avenues for brands to be omnipresent in which stadium is one such location for advertising that targets both the real and virtual audiences. Interestingly, the improving infrastructure and invasion of interactive & digital technologies are making it a lot easier and productive to get the favourable results for the brands. Bhairav Shanth, Co-Founder, ITW Consulting Pvt. Ltd talks about the growth chart of stadium branding.
Bisleri Fonzo fizzes up with #MMMbhiAAHbhi
In Campaigns By Ria Banerjee - May 25, 2018
Executed by media planning and buying agency, Wavemaker, and with the creative handled by FCB Ulka, the month-long integrated marketing campaign is aimed at appealing to the youth with a healthy and refreshing choice for sultry summer
OPPO & South Indian Bank bag semi-naming rights for Kochi Metro
In OOH News By Bhawana Anand - May 22, 2018
The promotional avenues include digital display inside stations and metro trains along with audio announcements inside the trains
Happy mcgarrybowen bags integrated mandate for IndiaMART
In OOH News By M4G Bureau - May 22, 2018
The agency will be responsible for building up the brand’s growth plans through multimedia campaigns including OOH
‘Feel the Fizz’ build-up by Parle
In Gallery By M4G Bureau - May 21, 2018
Featuring its new brand ambassador, Salman Khan, the extensive OOH campaign for Appy Fizz aims to further strengthen the brand’s connect with consumers, especially the youth across India
ITW Consulting appoints Navneet Sharma as President, International Strategy, Sales & IP Development
In OOH News By M4G Bureau - May 19, 2018
With more than 2 decades of experience, he has been developing revenue streams, managing sports franchisees and leagues, working with Athletes, executing global sports properties
BT Group CPO Hari Sundaresan to speak on how procurement impacts media spend at FEPE Congress
In OOH News By M4G Bureau - May 19, 2018
Globally, advertisers are trying to rein in marketing expenditure in a low interest rate, cost-conscious and return on investment environment