Results For "AR"
6245 News Found
Angel Investor & Business Strategist Lloyd Mathias to moderate OAC 2023 panel on 'How to prevent commoditisation of OOH buying’
In OOH News By M4G Bureau - July 18, 2023
The panel speakers are Gaurav Mehta, CMO, Noise; Atul Shrivastava, CEO, Laqshya Media Group; and Junaid Shaikh, MD, RoshanSpace
“Clients are more aware of what they want from their assets”
In OOH Solutions By M4G Bureau - July 18, 2023
Naveen Kumar, Founder and CEO, INFONICS Technologies talks about how his firm has changed its outlook towards servicing clients in an evolving DOOH ecosystem.
Amit Sinha, GM – Marketing, PNB MetLife India Insurance to address OAC 2023 in Delhi
In OOH News By M4G Bureau - July 17, 2023
Amit Sinha will be sharing his perspectives in a panel discussion on ‘How an evolving OOH can be pivotal to brand marketing’
L&T Metro Rail (Hyderabad) invites RfP for exclusive train branding rights
In OOH News By M4G Bureau - July 17, 2023
The ad rights will be awarded for a period of 5 years, extendable by another 5 years.
‘Campaign delivery matters’
In Viewpoints By Rajiv Raghunath - July 14, 2023
Michael Steinberg, Chief Revenue Officer of US-based StreetMetrics throws light on measurement metrics for moving media, and key factors contributing to greater market acceptance of their offerings, in an interview with Rajiv Raghunath. Edited excerpts:
‘License fee on roadside DOOH way too high’
In Digital OOH By M4G Bureau - July 13, 2023
Anoushka Khanna, Director of Priya Communication underlines the need for rationalising the license fee and bringing in standard norms for DOOH
Laqshya Media Group CEO Atul Shrivastava joins OAC 2023 panel of speakers
In OOH News By M4G Bureau - July 13, 2023
Atul Shrivastava will be sharing his perspectives in a panel discussion on 'How to prevent commoditisation of OOH buying’
Santoor unveils multi-state campaign featuring Varun Dhawan and Mahesh Babu
In Campaigns By M4G Bureau - July 12, 2023
The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
US’ Basis Technologies in tie-up with Vistar Media for DOOH
In Digital OOH By M4G Bureau - July 12, 2023
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
‘I lived my dream working in the OOH industry’
Pramod Bhandula, Executive Chairman of JCDecaux India recollects his early days in the Indian OOH industry, the great learnings from industry veterans, and the grand debut of JCDecaux in India, in conversation with Rajiv Raghunath.