Century Group fast-tracks station branding biz

In OOH News By Nabamita Chatterjee - August 27, 2014

The OOH firm has sole ad rights at 89 railway stations in Bihar and aims to become the largest player in station branding in the eastern zone

Global Advertisers wins award

In OOH News By VJ Media Bureau - August 27, 2014

Global Advertisers won the award for developing innovative and cost-effective media strategies for some of the leading brands in the real estate sector

Apollo Tyres enhances visibility at IGIA

In Campaigns By Bhawana Anand - August 27, 2014

A new 3D creative has been used, on a larger display area

DDB Mudra West appoints Ferzad Variyava as Group Creative Director

In OOH News By VJ Media Bureau - August 26, 2014

Variyava commands over 13 years of experience, having worked on household blue chip brands in the banking, media, FMCG, beauty, personal care, travel and telecom domains

Atin OOH pilots'Azaadi Ki Udaan' at Hyd airport

In OOH News By VJ Media Bureau - August 26, 2014

Brands like LIC, Kashish, Pride India and Godrej have participated in the consumer engagement initiative spread over 20 days

DDB Dubai wins regional Porsche business

In OOH News By VJ Media Bureau - August 26, 2014

DDB Dubai will provide strategy, creative, media buying and planning services, and CRM across the 21 markets that the regional office covers

Mugil Media takes Ran India Steels outdoor in Tamil Nadu

In Campaigns By VJ Media Bureau - August 26, 2014

The outdoor campaign has been executed on mobile hydraulic vans

Srishti Communications' DOOH network at Mysore Railway Station draws diverse brands

In OOH News By Rajiv Raghunath - August 20, 2014

The OOH firm runs a digital TV screens network inside the busy station

Pioneer Publicity inaugurates Pioneer House

In OOH News By Bhawana Anand - August 20, 2014

The new corporate office houses all the departments of the company

USI Media crafts innovative street furniture in Bangalore

In OOH News By Rajiv Raghunath - August 19, 2014

The company has acquired the rights from BBMP to put up 5,000 courtesy benches across the city, having entered into a five-year contract with the civic body. In this period, USI Media will put up these benches as per its own selection of locations, generate revenues from advertising on this street furniture, and also pay land and advertising tax to BBMP